Word recognition during reading: the interaction between lexical repetition and frequency.

Memory studies utilizing long-term repetition priming have generally demonstrated that priming is greater for low-frequency than for high-frequency words and that this effect persists if words intervene between the prime and the target. In contrast, word-recognition studies utilizing masked short-term repetition priming have typically shown that the magnitude of repetition priming does not differ as a function of word frequency and does not persist across intervening words. We conducted an eyetracking-while-reading experiment to determine which of these patterns more closely resembles the relationship between frequency and repetition during the natural reading of a text. Frequency was manipulated using proper names that were either high-frequency (e.g., Stephen) or low-frequency (e.g., Dominic). The critical name was later repeated in the sentence, or a new name was introduced. First-pass reading times and skipping rates on the critical name revealed robust repetition-by-frequency interactions, such that the magnitude of the repetition-priming effect was greater for low-frequency than for high-frequency names. In contrast, measures of later processing showed effects of repetition that did not depend on lexical frequency. These results are interpreted within a framework that conceptualizes eye-movement control as being influenced in different ways by lexical- and discourse-level factors.