Strong memories obscure weak memories in associative recognition.

The list strength effect, in which strengthening some memories has a detrimental effect on the retrieval of other memories, has generally not been found in item recognition. The present study shows that the list strength effect does occur in associative recognition. Study materials were sets of overlapping word pairs (A-B, A-C, D-B, etc.). Within critical sets of words, strong pairs were presented three times at study, as compared with one presentation for weak pairs. In Experiment 1, associative recognition for weak pairs was less accurate than that for baseline pairs, and response times for hits were slower. In Experiment 2, receiver-operating characteristic curve data provided further evidence of poor accuracy for weak pairs. These findings support a qualitative distinction between item and associative recognition.