Revealing a competitive dynamic in rapid categorization with object substitution masking.

Categorization at different levels of abstraction have distinct time courses, but the different levels are often considered separately. Superordinate-level categorization is typically faster than basic-level categorization at ultra-rapid exposure durations (< 33 ms) while basic-level categorization is faster than superordinate-level categorization at longer exposure durations. This difference may be due to a competitive dynamic between levels of categorization. By leveraging object substitution masking, we found a distinct time course of masking effects for each level of categorization. Superordinate-level categorization showed a masking effect earlier than basic-level categorization. However, when basic-level categorization first showed a masking effects, superordinate-level categorization was spared despite its earlier masking effect. This unique pattern suggests a trade-off between the two levels of categorization over time. Such an effect supports an account of categorization that depends on the interaction of perceptual encoding, selective attention, and competition between levels of category representation.