Tiffany L Thomson1, Julianna M Nemeth1, Juan Peng2, Bo Lu3, Amy K Ferketich4, Electra D Paskett5, Mary Ellen Wewers1. 1. Division of Health Behavior and Health Promotion, Ohio State University College of Public Health, Columbus, Ohio. 2. Center for Biostatistics, Ohio State University College of Medicine, Columbus, Ohio. 3. Division of Biostatistics, Ohio State University College of Public Health, Columbus, Ohio. 4. Division of Epidemiology, Ohio State University College of Public Health, Columbus, Ohio. 5. Division of Cancer Prevention and Control, Department of Internal Medicine, Ohio State University College of Medicine, Columbus, Ohio.
Abstract
PURPOSE: This article describes recruitment of a subpopulation of women in a rural area, extending an existing method of a 2-phase address-based sampling protocol to include a mixed-mode approach. METHODS: Phase 1 included a household enumeration questionnaire mailed to randomly selected households (n = 1,950) in 3 Ohio Appalachian counties to identify members of the eligible subgroup. The second phase of recruitment involved contacting 1 randomly selected eligible woman enumerated by each household, based on return of the questionnaire. These women (n = 599) were invited by field interviewers to participate in a one-time in-person health survey. FINDINGS: Of the women invited to participate, a total of 408 completed the interview. Based on American Association for Public Opinion Research Response Rate 1 calculations, the response rates were 44.4% and 70.3% for phases 1 and 2, respectively. Response rates in this study were encouraging, especially for the second phase in-person interview. CONCLUSION: We discuss implications for future research using a mixed-mode approach in this subpopulation.
PURPOSE: This article describes recruitment of a subpopulation of women in a rural area, extending an existing method of a 2-phase address-based sampling protocol to include a mixed-mode approach. METHODS: Phase 1 included a household enumeration questionnaire mailed to randomly selected households (n = 1,950) in 3 Ohio Appalachian counties to identify members of the eligible subgroup. The second phase of recruitment involved contacting 1 randomly selected eligible woman enumerated by each household, based on return of the questionnaire. These women (n = 599) were invited by field interviewers to participate in a one-time in-person health survey. FINDINGS: Of the women invited to participate, a total of 408 completed the interview. Based on American Association for Public Opinion Research Response Rate 1 calculations, the response rates were 44.4% and 70.3% for phases 1 and 2, respectively. Response rates in this study were encouraging, especially for the second phase in-person interview. CONCLUSION: We discuss implications for future research using a mixed-mode approach in this subpopulation.
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