Carla J Berg1, Regine Haardörfer2, Michael Lewis2, Betelihem Getachew2, Steven A Lloyd3, Sarah Fretti Thomas4, Angela Lanier5, Kelleigh Trepanier6, Teresa Johnston7, Linda Grimsley8, Bruce Foster9, Stephanie Benson10, Alicia Smith11, Dana Boyd Barr12, Michael Windle2. 1. Department of Behavioral Sciences and Health Education, Rollins School of Public Health, Emory University, Atlanta, GA, USA. cjberg@emory.edu. 2. Department of Behavioral Sciences and Health Education, Rollins School of Public Health, Emory University, Atlanta, GA, USA. 3. Department of Psychological Science, University of North Georgia, Dahlonega, GA, USA. 4. Department of Exercise Physiology, Valdosta State University, Valdosta, GA, USA. 5. Department of Kinesiology, Berry College, Mount Berry, GA, USA. 6. Burruss Institute, Kennesaw State University, Kennesaw, GA, USA. 7. Center for Young Adult Addiction and Recovery, Kennesaw State University, Kennesaw, GA, USA. 8. Department of Nursing, Albany State University, Albany, GA, USA. 9. Campus Life, Central Georgia Technical College, Warner Robins, GA, USA. 10. Adult Education, Athens Technical College, Athens, GA, USA. 11. Department of Psychiatry and Behavioral Sciences, School of Medicine, Atlanta, GA, USA. 12. Department of Environmental Health, Emory University School of Public Health, Atlanta, GA, USA.
Abstract
OBJECTIVES: We examined psychographic characteristics associated with tobacco use among Project DECOY participants. METHODS: Project DECOY is a 2-year longitudinal mixed-methods study examining risk for tobacco use among 3418 young adults across 7 Georgia colleges/universities. Baseline measures included sociodemographics, tobacco use, and psychographics using the Values, Attitudes, and Lifestyle Scale. Bivariate and multivariable analyses were conducted to identify correlates of tobacco use. RESULTS: Past 30-day use prevalence was: 13.3% cigarettes; 11.3% little cigars/cigarillos (LCCs); 3.6% smokeless tobacco; 10.9% e-cigarettes; and 12.2% hookah. Controlling for sociodemographics, correlates of cigarette use included greater novelty seeking (p < .001) and intellectual curiosity (p = .010) and less interest in tangible creation (p = .002) and social conservatism (p < .001). Correlates of LCC use included greater novelty seeking (p < .001) and greater fashion orientation (p = .007). Correlates of smokeless tobacco use included greater novelty seeking (p = .006) and less intellectual curiosity (p < .001). Correlates of e-cigarette use included greater novelty seeking (p < .001) and less social conservatism (p = .002). Correlates of hookah use included greater novelty seeking (p < .001), fashion orientation (p = .044), and self-focused thinking (p = .002), and less social conservatism (p < .001). CONCLUSIONS: Psychographic characteristics distinguish users of different tobacco products.
OBJECTIVES: We examined psychographic characteristics associated with tobacco use among Project DECOY participants. METHODS: Project DECOY is a 2-year longitudinal mixed-methods study examining risk for tobacco use among 3418 young adults across 7 Georgia colleges/universities. Baseline measures included sociodemographics, tobacco use, and psychographics using the Values, Attitudes, and Lifestyle Scale. Bivariate and multivariable analyses were conducted to identify correlates of tobacco use. RESULTS: Past 30-day use prevalence was: 13.3% cigarettes; 11.3% little cigars/cigarillos (LCCs); 3.6% smokeless tobacco; 10.9% e-cigarettes; and 12.2% hookah. Controlling for sociodemographics, correlates of cigarette use included greater novelty seeking (p < .001) and intellectual curiosity (p = .010) and less interest in tangible creation (p = .002) and social conservatism (p < .001). Correlates of LCC use included greater novelty seeking (p < .001) and greater fashion orientation (p = .007). Correlates of smokeless tobacco use included greater novelty seeking (p = .006) and less intellectual curiosity (p < .001). Correlates of e-cigarette use included greater novelty seeking (p < .001) and less social conservatism (p = .002). Correlates of hookah use included greater novelty seeking (p < .001), fashion orientation (p = .044), and self-focused thinking (p = .002), and less social conservatism (p < .001). CONCLUSIONS: Psychographic characteristics distinguish users of different tobacco products.
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