| Winkler [11]1985Develop a model to aid understanding about how new medical information in general and technology assessments in particular reaches practising physician and affects their practice | The source of communicationThe channels of communicationThe communication messageThe characteristics of the audience receiving the communicationThe setting in which the communication is received | Persuasive communicationExplicitly based on McGuire's five attributes of persuasive communication.Diffusion of innovationsAlso sets framework in the context specifically the innovation-decision process.Reference to other included frameworksNone | Communication effectiveness determined by five attributes. Appears to be first application of McGuire's matrix to the context of medical technology assessment. Argues that formal information dissemination followed by informal interaction with influential and knowledgeable colleagues likely to have most impact. |
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| CRD [17,18]1994, 2009Presents a framework to be used by researchers seeking to promote the findings of a systematic review. | Review topicMessageAudienceSourceSetting/contextCommunication channelsImplementation of strategyFeed back and evaluation | Persuasive communicationRevised version acknowledges McGuire's five attributes of persuasive communication. Implicit in original version that is explicitly derived from Winkler.Diffusion of innovations2009 version also sets framework in the context of Diffusion of innovations specifically the innovation-decision process.Reference to other included frameworksWinklerLomasGreenhalgh in 2009 versionHughes in 2009 versionLavis in 2009 version | Framework for disseminating the findings of systematic reviews. Originally postulated that dissemination effectiveness influenced by the sources of communications, media used, and audiences targeted.Later versions acknowledge other elements of persuasive communications and expand into a three phase 'plan, develop, and implement process that assumes interaction with target audiences and consideration of setting in which messages received. |
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| National Center for the Dissemination of Disability Research (NCDDR)[19,38]1996, 2001To provide a knowledge base for strengthening the ways in which research results can be accessed and used by those who need them. | source (i.e., agency, organization, or individual responsible for creating the new knowledge or product, and/or for conducting dissemination activities)content (message that is disseminated, that is, the new knowledge or product itself, as well as any supporting information or materials)medium (i.e., ways in which the knowledge or product is described, 'packaged,' and transmitted)user (or intended user, of the information or product to be disseminated) | Persuasive communicationNot explicitly stated but four (source, message, audience, channel) of McGuire's five attributes of persuasive communication evident.Diffusion of innovationsAlso mentions Diffusion of Innovations; specifically the innovation-decision process.Reference to other included frameworksNone | Review of literature suggests that some combination of four major dimensions of knowledge utilization that can help to strengthen dissemination efforts.A detailed practical ten step-by-step guide for researchers later produced. |
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| Hughes [20,60]2000Review the process of dissemination by those who carry it out, those who disseminate it and those who, potentially, make use of it. Examine current approaches to dissemination, considered their effectiveness, highlight obstacles to successful integration of research into practice, and suggest a range of strategies to assist successful dissemination and implementation of research findings. | Provide accessible summaries of researchKeep the research report brief and concisePublish in journals or publications which are user friendlyUse language and styles of presentation which engage interestTarget the material to the needs of the audienceExtract the policy and practice implications of researchTailor dissemination events to the target audience and evaluate themUse the mediaUse a combination of dissemination methodsBe proactiveUnderstand external factors | Persuasive communicationNot explicitly stated but four (setting, message, audience, channel) of McGuire's five attributes of persuasive communication evident.Reference to other included frameworksCRD | Commissioned by the Joseph Rowntree Foundation, a framework based on non-systematic literature review and survey of key informants and organisations (including CRD).Authors suggest that active dissemination of research is often under resourced by research commissioners and researchers and that insufficient time and money are set aside when the original funding is consideredFive factors identified as contributing to effective dissemination: relevance, quality, accessibility, ownership and timing. List for researchers of factors that can help them disseminate research successfully.Report also outlines suggestions for commissioners, policy makers and practitioners for improving the effectiveness of research dissemination. |
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| Harmsworth [21]2001To help educational development projects engaged in the dissemination of new products, materials and good practice in learning and teaching to create an effective dissemination strategy | What is dissemination?What do we want to disseminate?Who are our stakeholders and what are we offering them?When do we disseminate?What are the most effective ways of disseminating?Who might help us disseminate?How do we prepare our strategy?How do we turn our strategy into an action plan?How do we cost our dissemination activities?How do we know we have been successful? | Persuasive communicationNot explicitly stated but three (message, audience, channel) of the McGuire's five attributes of persuasive communication evidentReference to other included frameworksNone | Practical question based guide for educational development projects.States that it is based on experiences from over 100 educational development projects, in particular, the Fund for the Development of Teaching and Learning (FDTL) and the Teaching, Learning Technology Programme (TLTP) and Innovations Fund. |
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| Herie [22]2002Presents an integrated dissemination model for social work and case study example to illustrate the practical application of the model | Assess market opportunitiesand identify target systemEngage target systemField test the interventionDisseminate the intervention broadlyGather system feedback and provide ongoing consultation. | Diffusion of innovationsSocial marketingReference to other included frameworksNCDDR | Describes an integrated dissemination model for social work and provides an example to illustrate its practical application (OutPatient Treatment In ONtario Services -OPTIONS project)Argues that diffusion of innovations and social marketing address the important question of how to put the products of research where they will do the most good: into the hands of practicing clinicians. |
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| Scullion [23]2002Examine examples of effective dissemination strategies, provide insights and suggest pointers for researchers, research students and others who may be involved in dissemination. | Source of the messageMessage characteristicsMedium selected to present the messageTarget users | Persuasive communicationNot explicitly stated but four (message, source, audience, channel) of McGuire's five attributes of persuasive communicationReference to other included frameworksCarpenterCRDLavis | Practical guide aimed at nursing researchers. Refers to early descriptions of the CRD approach [39].Author argues that current commitment evidence-based practice will have limited impact on practice and patient care until a similar commitment to dissemination is evident at both corporate and individual levels. |
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| Jacobson [14]2003To develop a framework that researchers and other knowledge disseminators who are embarking on knowledge translation can use to increase their familiarity with the intended user groups. | Five domains:The user groupThe issueThe researchThe researcher-user relationshipDissemination strategies | None statedReference to other included frameworksNone | Novel framework derived from a review of the research utilisation literature and from the authors' own experience.Emphasises the importance of understanding user context. Each 'domain' provides researchers with a set of questions that can be used to aid the prioritisation of audiences and to develop and tailor relevant messages across user groups. |
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| Lavis [15]2003Provide an organizing framework for a knowledge transfer strategy and an overview of our understanding of the current knowledge for each of the five elements of the framework | What should be transferred to decision makers?To whom should it be transferred?By whom should research knowledge be transferred?How should research knowledge be transferred?With what effect should research knowledge be transferred? | Persuasive communicationNot explicitly stated but four (message, audience, source, channel) of McGuire's five attributes of persuasive communicationReference to other included frameworksNone | Organising framework and overview of literature relating to knowledge transfer strategies. Question format implicitly mirrors Lasswell's famous description of the act of communications as 'Who says what in which channel to whom with what effect' [37]. |
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| Farkas [24]2003Describe a conceptual framework for the dissemination and utilisation of information, long with examples of its use | Exposure strategies are those dissemination methods that focus on the goal of increased knowledgeExperience strategies focus on the goal of increased positive attitudes towards the new knowledgeExpertise strategies focus on the goal of increased competenceEmbedding strategies target consumers tend to be personally focused | Diffusion of innovationsDiffusion of innovations in that research has concluded knowledge is not a 'thing to be sent and received. Rather disseminating new findings or information involves communicating through 'certain channels over time among members of a social system'Reference to other included frameworksNCDDR | Authors suggest most dissemination practices are not organized or planned to achieve comprehensive impact. Role of framework is to help researchers understand dissemination and utilization as a series of active learning strategies and to direct these at particular knowledge goals and the needs of particular users.Paper also presents examples of '4E' use. |
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| Economic and Social Research Council [26]2004Provide advice on planning and prioritising activities and includes a template you can use to structure your own strategy. Aimed at research directors but is applicable to any communications exercise and should be useful to a wider group of researchers. | Checking perceptionsSetting objectivesAgreeing principlesDeveloping messages and brandingPrioritising audiencesChoosing channelsPlanning activitiesEstimating timeEstimating budgetEvaluating success | Persuasive communicationNot explicitly stated but four (message, audience, source as branding, channel) of McGuire's five attributes of persuasive communicationReference to other included frameworksNone | A detailed practical step-by-step guide on planning and prioritising research communication.Involves all key elements of McGuire's persuasive communication matrix but also addresses more practical issues such as timing and availability of resources.Available at: www.esrc.ac.uk/ESRCInfoCentre/CTK/communications-strategy/default.aspx |
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| Canadian Health Services Research Foundation [25]2004List of Key elements that should be included in a dissemination plan. Provide a good overview of some of the most critical things that should be considered | Project overviewDissemination goalsTarget audiencesKey messages (contextualised)Sources/messengersDissemination activities, tools, timing and responsibilitiesBudgetEvaluation | Persuasive communicationNot explicitly stated but all (message, audience, setting, source, channel) of McGuire's five attributes of persuasive communicationReference to other included frameworksNone | Brief overview of key elements that should be considered as part of a collaborative research planning process. Involves all key elements of McGuire's persuasive communication matrix but also addresses more practical issues such as timing and availability of resources.Available at:www.chsrf.ca/keys/use_disseminating_e.php |
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| European Commission [27]2004Aims to assist project coordinators and team leaders to generate an effective flow of information and publicity about the objectives and results of their work, the contributions made to European knowledge and scientific excellence, the value of collaboration on a Europe-wide scale, and the benefits to EU citizens in general. | Defining key messagesEstablishing target audiencesSelecting the appropriate modes of communicationTailoring information to the intended outletsBuilding good relationships with the mediaEvaluating resultsMaximising the exposure of messagesTapping useful Commission and other external resources | Persuasive communicationNot explicitly stated but three (message, audience, channel) of McGuire's five attributes of persuasive communicationReference to other included frameworksNone | Practical guide aimed at researchers in EU Sixth (now seventh) Framework Programme projects. Provides an outline of good practices to assist researchers to generate an effective flow of information and publicity about the objectives and results of their work.Focuses primarily on research communication via mass media channels |
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| Carpenter [28]2005Designed to assist the Agency for Healthcare Research and Quality (AHRQ) Patient Safety grantees with disseminating their research results | What is going to be disseminated?Who will apply it in practice?Through whom can you reach end users?How you convey the research outcomes?How you determine what worked?Where do you start? | Persuasive communicationNot explicit but four (message, audience, source, channel) of McGuire's five attributes of persuasive communication derived from LavisDiffusion of innovationsReference to other included frameworksNCDDRLavis | Practical guide including six major elements aimed at AHRQ patient safety researchers. Basic premise is to provide a structure to what can be a nebulous concept yet which researchers are increasingly expected to respond. Emphasises importance of engaging end users in planning process. |
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| Bauman [29]2006Provide a six step framework for understanding international approaches to physical activity diffusion and dissemination. | Describe the innovation, its rationale and evidence base, and its relevance in an international context;Describe the target audience for dissemination and the sequence, timing, and formatting of dissemination strategies;Define the international communication channels for the innovation;Determine the role of key policymakers and sustainable partnerships that are needed to implement the innovation at different levels (local, state, national, international);Identify the barriers and facilitators of the innovation in the international context; andConduct research and evaluation to understand the dissemination process. | Diffusion of innovationsApplication of Diffusion of Innovations in a public health contextPersuasive communicationNot explicitly stated but three (audience, channel, setting) of McGuire's five attributes of persuasive communicationReference to other included frameworksNone | Authors emphasise that dissemination one part of diffusion process. Much of framework based on expert opinion and experiences.Four case studies presented to illustrate aspects of framework. Authors suggest that these share some common elements, including strong advocacy, good communications between key individuals and institutions, and the presence of shared values and population-level approaches. |
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| Zarinpoush [31]2007To provide a framework that is intended to help non-profit organizations plan, conduct, and evaluate efforts to transfer and exchange knowledge with others | Define the target audiencePreparing the message (Clear, Concise, Consistent, Compelling, Continuous)Selection of transfer method (s)Messenger credibilityEvaluation of expected effects | Persuasive communicationNot explicitly stated butfour (message, source, audience, channel) of McGuire's five attributes of persuasive communicationReference to other included frameworksLavis | Five key elements to consider when planning knowledge transfer and exchange activity. States elements derived from recent literature, including Lavis. |
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| Formoso [30]2007To analyse the barriers to knowledge transfer that are often inherent in the format of the information communicated. Proposes a more user-friendly, enriched format to facilitate the translation of evidence-based information into practice. | Five dimensions for enhancing information delivery:Contextualization/enrichmentValidity/critical appraisalComprehensibility of data on clinical benefits and harmsApplicability and relevanceStraightforwardness and appeal | Social marketingReference to other included frameworksNone | Describes five dimensions for enhancing information delivery and argues that little attention is focussed on the way clinical information is constructed and communicated and how it can be made more relevant, acceptable and eventually 'got through' to practitioners.Social marketing techniques may help the promotion of evidence-based knowledge. This would entail systematically analysing and addressing barriers to clarity and acceptability of information, and offering a comprehensive and critical look at its validity, biases and relevance. However, paper does not fully describe or apply the key features of a social marketing approach. |
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| Majdzadeh [32]2008Provide a conceptual framework to identify barriers and facilitators and design strategies to knowledge translation strategies to be used by organisations doing research | Five domains:Knowledge creation considers the characteristics of researchers and researchKnowledge transferconsiders resources and strategiesResearch utilization considers the characteristics of decision makers and context of decision making;Question transfer considers research priorities and fundersContext of organization considers the leadership system, policies, values, and culture of the organisation doing research | None statedReference to other included frameworksJacobsonLavis | Practical Tehran University of Medical Sciences (TUMS) framework developed from review of literatureAuthors' suggest universities depend primarily on the passive dissemination of knowledge.They suggest the following strategies can make knowledge translation more effective in universities: defining and setting up of a system to assess the knowledge translation cycle; implementation and use of information technology; identification and encouragement of face-to-face interactions between researchers and decision makers; exchanging knowledgeable individuals among centres; creating mutual trust, a common language and culture for the creation of organizational knowledge; using important motivational tools in the university; using multidimensional methods for knowledge transfer |
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| Friese [33]2009To identify what the cultural divides are between researchers and policymakers and how social scientists have bridged these differences by careful attention to several pragmatic practices for increasing research use in policymaking | Conceptualize policy work, not as disseminating information, but as developing relationshipsTake the initiative to contact policymakersor policy intermediariesLearn about the target policymaking audienceCommunicate research findings in ways that meet policymakers' information needsUse clear, careful language when dealing with myths about vulnerable populationsFamiliarize yourself with the policymaking processProvide a timely response to the questions driving the policy debateLearn how to approach policy work as an educator rather than an advocateShow respect for policymakers' knowledge and experienceBe patient and self-rewarding in defining success. | Two-communities theoryReference to other included frameworksNone | Based around notion that the underutilisation of research is down to a communication gap between researchers and policymakers, who have differing goals, information needs, values, and language that are best thought of as a cultural divide.Ten recommendations derived from qualitative interviews on the barriers and facilitators to research communication with social scientists working in family policy. |
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| Yuan [34]2010Present a conceptual framework andpropose a eight point strategy for improving the dissemination of best practices by national quality improvement campaigns | Provide simple, evidence- based recommendationsAlign messages with strategic goals of adopting organizationUse a nodal organizational structureEngage a coalition of credible campaign sponsorEstablish threshold of participating organizationsProvide practical implementation toolsCreate networks to foster learning opportunitiesMonitor progress and evaluate impact | Diffusion of innovationsBuilds on Diffusion of Innovations but with a focus on active dissemination; planned efforts to persuade targeted groups to adopt an innovationReference to other included frameworksGreenhalgh | Authors recognise that dissemination impact depends on contextual factors, including the nature of the innovation itself, external environmental incentives, and features of the adopting organizations. They argue that although important contextual considerations are outside the control of disseminators, greater use of their strategy is likely to promote more potent campaign efforts, more effective dissemination, and ultimately greater take-up of evidence-based practices. |