Literature DB >> 24710914

Patient engagement or social media marketing?

Roger Collier.   

Abstract

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Year:  2014        PMID: 24710914      PMCID: PMC4016077          DOI: 10.1503/cmaj.109-4739

Source DB:  PubMed          Journal:  CMAJ        ISSN: 0820-3946            Impact factor:   8.262


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  4 in total

1.  It's time to shine the light on direct-to-consumer advertising.

Authors:  Tim K Mackey; Bryan A Liang
Journal:  Ann Fam Med       Date:  2015 Jan-Feb       Impact factor: 5.166

2.  Digital Direct-to-Consumer Advertising: A Perfect Storm of Rapid Evolution and Stagnant Regulation Comment on "Trouble Spots in Online Direct-to-Consumer Prescription Drug Promotion: A Content Analysis of FDA Warning Letters".

Authors:  Tim K Mackey
Journal:  Int J Health Policy Manag       Date:  2016-02-03

3.  Perspectives for the Use of Social Media in e-Pharmamarketing.

Authors:  Magdalena Syrkiewicz-Świtała; Piotr Romaniuk; Ewa Ptak
Journal:  Front Pharmacol       Date:  2016-11-21       Impact factor: 5.810

4.  Prospects for the Use of Social Media Marketing Instruments in Health Promotion by Polish Marshal Offices.

Authors:  Magdalena Syrkiewicz-S Witała; Piotr Romaniuk; Agnieszka Strzelecka; Katarzyna Lar; Tomasz Holecki
Journal:  Front Public Health       Date:  2018-03-07
  4 in total

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