Disgust selectively modulates reciprocal fairness in economic interactions.

We report two studies aimed at investigating the effects of distinct negative emotions on pairwise economic interactions. In the ultimatum game, a proposer offers a division of a sum of money to a responder who decides whether to accept the split, or reject and leave both players with nothing. In Experiment 1, we investigated whether induced disgust, as compared to sadness and neutral emotion, specifically influences responders' decisions to reject unfair proposals. In Experiment 2, we assessed whether the effects of disgust were selectively related to social contexts by contrasting interactions with a human partner with those involving a computer. Results showed that relative to being in a sad or neutral mood, induced feelings of disgust significantly increased rejection rates of unfair offers. Moreover, we found that when the partner was not responsible for the fairness violation, such as in the computer-offer condition, the disgust induction failed to affect participants' choices. We conclude by focusing on the hypothesis that disgust and social norm violations may share common computational components, both at a psychological and a neural level. Copyright 2010 APA, all rights reserved.