Literature DB >> 18665068

Randomized trial of $20 versus $50 incentives to increase physician survey response rates.

Nancy L Keating1, Alan M Zaslavsky, Judy Goldstein, Dee W West, John Z Ayanian.   

Abstract

BACKGROUND: Recent experiences of survey researchers suggest that physicians are becoming less willing to complete surveys.
OBJECTIVE: To compare response rates to a mailed physician survey with a prepaid check incentive of $20 versus $50. RESEARCH
DESIGN: Randomized controlled trial.
SUBJECTS: Five hundred seventy-eight physicians caring for patients with lung or colorectal cancer in northern California. MEASURES: Proportion of physicians responding to the survey.
RESULTS: Overall, 60.0% of physicians responded to the survey. The response rate was 52.1% for physicians who received a $20 check versus 67.8% for physicians who received a $50 check (P < 0.001). Similar differences in response rates were seen in strata by physician sex, year graduated from medical school, and survey version (all P < 0.001). More than 42% of physicians who received a $50 check responded to the first mailing, compared with only 30.8% of those who received a $20 check (P < 0.001).
CONCLUSIONS: Among physicians caring for patients with lung cancer or colorectal cancer in northern California, a $50 check incentive was much more effective than a $20 check incentive at increasing response rates to a mailed survey. As physicians become increasingly burdened with surveys, larger incentives may be necessary to engage potential respondents and thus maximize response rates.

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Year:  2008        PMID: 18665068     DOI: 10.1097/MLR.0b013e318178eb1d

Source DB:  PubMed          Journal:  Med Care        ISSN: 0025-7079            Impact factor:   2.983


  23 in total

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4.  Paying Research Participants: The Outsized Influence of "Undue Influence".

Authors:  Emily A Largent; Holly Fernandez Lynch
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5.  Getting physicians to respond: the impact of incentive type and timing on physician survey response rates.

Authors:  Katherine M James; Jeanette Y Ziegenfuss; Jon C Tilburt; Ann M Harris; Timothy J Beebe
Journal:  Health Serv Res       Date:  2010-09-28       Impact factor: 3.402

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Authors:  Sarah E Pajka; Mohammad Adrian Hasdianda; Naomi George; Rebecca Sudore; Mara A Schonberg; Edward Bernstein; James A Tulsky; Susan D Block; Kei Ouchi
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9.  Does an offer for a free on-line continuing medical education (CME) activity increase physician survey response rate? A randomized trial.

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Review 10.  Methods to increase response to postal and electronic questionnaires.

Authors:  Philip James Edwards; Ian Roberts; Mike J Clarke; Carolyn Diguiseppi; Reinhard Wentz; Irene Kwan; Rachel Cooper; Lambert M Felix; Sarah Pratap
Journal:  Cochrane Database Syst Rev       Date:  2009-07-08
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