Literature DB >> 9544337

Direct-to-consumer advertising: for better profits or for better health?

E Hoen1.   

Abstract

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Year:  1998        PMID： 9544337     DOI： 10.1093/ajhp/55.6.594

Source DB:  PubMed          Journal:  Am J Health Syst Pharm        ISSN： 1079-2082            Impact factor:   2.637


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  6 in total

1.  What kind of patients and physicians value direct-to-consumer advertising of prescription drugs.

Authors:  F F Gönül; F Carter; J Wind
Journal:  Health Care Manag Sci       Date:  2000-06

2.  Direct-to-consumer prescription drug advertising and the public.

Authors:  R A Bell; R L Kravitz; M S Wilkes
Journal:  J Gen Intern Med       Date:  1999-11       Impact factor: 5.128

3.  Utilization of antimicrobial agents with and without prescription by out-patients in selected pharmacies in South-eastern Nigeria.

Authors:  Charles Okey Esimone; Chukwuemeka Sylvester Nworu; Obinna Patrick Udeogaranya
Journal:  Pharm World Sci       Date:  2007-04-27

4.  Measuring Exposure to Direct-to-Consumer Advertising-A Validation Study in the Context of Cancer-Related Treatment Advertising.

Authors:  Andy Sl Tan; Robert C Hornik
Journal:  Commun Methods Meas       Date:  2014-01-01

5.  Assessing the Accuracy, Quality, and Readability of Patient Accessible Online Resources Regarding Ocular Gene Therapy and Voretigene Neparvovec.

Authors:  Swetha Davuluri; Nicolas A Yannuzzi; Amy Kloosterboer; Ajay E Kuriyan; Jayanth Sridhar
Journal:  Clin Ophthalmol       Date:  2021-09-17

6.  'At-risk' individuals' responses to direct to consumer advertising of prescription drugs: a nationally representative cross-sectional study.

Authors:  Neda Khalil Zadeh; Kirsten Robertson; James A Green
Journal:  BMJ Open       Date:  2017-12-06       Impact factor: 2.692
  6 in total

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