Metacontrast masking reduces the estimated duration of visible persistence.

A brief visual display can give rise to a sensation that outlasts the duration of the physical stimulus. The duration of this visible persistence has been estimated with paradigms that require the temporal integration of two brief sequential displays (frames) separated by a blank temporal gap. Temporal integration is said to occur when the visible persistence generated by the first frame is sufficiently long to bridge the inter-frame temporal gap. The longest gap at which integration still occurs is taken as an estimate of the duration of visible persistence. In the present work, we show that the duration of visible persistence has been underestimated in at least some of the experiments involving the temporal integration of successive displays. This is because the trailing frame can act as a metacontrast mask that foreshortens the visibility of the leading frame. Specifically, we show that operations that reduce the strength of metacontrast masking yield longer estimates of visible persistence. The relationship between metacontrast masking and visible persistence had been mentioned in some individual studies, but a comprehensive examination of that relationship is currently unavailable. Finally, we show that estimates based on single displays (e.g., the Sperling paradigm) also fail to provide untainted estimates because, in single displays, visible persistence is confounded with informational persistence.