Milagros Adobes-Martin1, Maria-Luisa Montoya-Morcillo2, Angel Zhou-Wu3, Daniele Garcovich4. 1. Professor, Department of Orthodontics, Universidad Europea de Valencia. Spain. Department of Pediatric dentistry, Dental School, University of Valencia, Valencia, Spain. 2. Resident, Department Orthodontics, Universidad Europea de Valencia. Spain. 3. Professor, Department Orthodontics, Universidad Europea de Valencia. Spain. 4. Professor, Department of Orthodontics, Universidad Europea de Valencia. Spain.
Abstract
BACKGROUND: Understanding patient perspective is a key factor in improving treatment satisfaction. The aim of the present study is to qualitatively describe the content of Twitter posts related to the treatment with Invisalign in order to get a better understanding of patient experience. MATERIAL AND METHODS: Tweets were prospectively collected during a period of four weeks from public available posts on Twitter using Awario™ a bespoke social media monitoring tool. After applying the pertinent inclusion and exclusion criteria the selected posts were analysed by three investigators using thematic analysis. Specific themes and subthemes were developed. RESULTS: A total of 1564 tweets were analysed; three mayor themes were identified: Pre-treatment related, Treatment related and Patient/clinician relationship. Pre-treatment posts were mainly positive and underlined patients' expectations, while in the treatment phase an almost equal number of positive and negative posts were found. The positive post were about the satisfaction with treatment and the improvement of self-esteem. The negative ones were related to pain, compliance, the impact on diet and pronunciation. CONCLUSIONS: The present study provides a better understanding of patients' experience during clear aligners treatment. Increasing the awareness of the clinicians can improve their ability to face problems related to the orthodontic treatment and to provide to their patients better professional advices and counselling. Key words:Social media, twitter, clear aligners, Invisalign, orthodontics. Copyright:
BACKGROUND: Understanding patient perspective is a key factor in improving treatment satisfaction. The aim of the present study is to qualitatively describe the content of Twitter posts related to the treatment with Invisalign in order to get a better understanding of patient experience. MATERIAL AND METHODS: Tweets were prospectively collected during a period of four weeks from public available posts on Twitter using Awario™ a bespoke social media monitoring tool. After applying the pertinent inclusion and exclusion criteria the selected posts were analysed by three investigators using thematic analysis. Specific themes and subthemes were developed. RESULTS: A total of 1564 tweets were analysed; three mayor themes were identified: Pre-treatment related, Treatment related and Patient/clinician relationship. Pre-treatment posts were mainly positive and underlined patients' expectations, while in the treatment phase an almost equal number of positive and negative posts were found. The positive post were about the satisfaction with treatment and the improvement of self-esteem. The negative ones were related to pain, compliance, the impact on diet and pronunciation. CONCLUSIONS: The present study provides a better understanding of patients' experience during clear aligners treatment. Increasing the awareness of the clinicians can improve their ability to face problems related to the orthodontic treatment and to provide to their patients better professional advices and counselling. Key words:Social media, twitter, clear aligners, Invisalign, orthodontics. Copyright:
Authors: Sara Schroter; Amy Price; Ella Flemyng; Andrew Demaine; Jim Elliot; Rebecca R Harmston; Tessa Richards; Sophie Staniszewska; Richard Stephens Journal: BMJ Open Date: 2018-09-05 Impact factor: 2.692
Authors: Magdalena Sycińska-Dziarnowska; Liliana Szyszka-Sommerfeld; Krzysztof Woźniak; Steven J Lindauer; Gianrico Spagnuolo Journal: Int J Environ Res Public Health Date: 2022-03-06 Impact factor: 3.390