The dissociable effects of stereotype threat on older adults' memory encoding and retrieval.

The present study asks how subliminal exposure to negative stereotypes about age-related memory deficits affects older adults' memory performance. Whereas prior research has focused on the effect of "stereotype threat" on older adults' memory for neutral material, the present study additionally examines the effect on memory for positive and negative words, as well as whether the subliminal "threat" has a larger impact on memory performance when it occurs prior to encoding or prior to retrieval (as compared to a control condition). Results revealed that older adults' memory impairments were most pronounced when the threat was placed prior to retrieval as compared to when the threat was placed prior to encoding or no threat occurred. Moreover, the threat specifically increased false memory rates, particularly for neutral items compared to positive and negative ones. These results emphasize that stereotype threat effects vary depending upon the phase of memory it impacts.