The effect of stroop interference on the categorical perception of color.

In two experiments, we examined the effects of Stroop interference on the categorical perception (CP; better cross-category than within-category discrimination) of color. Using a successive two-alternative forced choice recognition paradigm (deciding which of two stimuli was identical to a previously presented target), which combined to-be-remembered colors with congruent and incongruent Stroop words, we found that congruent color words facilitated CP, whereas incongruent color words reduced CP. However, this was the case only when Stroop interference was presented together with the target color, but not when Stroop stimuli were introduced at the test stage. This suggests that target name, but not test name generation, affects CP. Target name generation may be important for CP because it acts as a category prime, which, in turn, facilitates cross-category discrimination.