Attentional control and the relatedness proportion effect in semantic priming.

In 2 experiments, participants completed both an attentional control battery (OSPAN, antisaccade, and Stroop tasks) and a modified semantic priming task. The priming task measured relatedness proportion (RP) effects within subjects, with the color of the prime indicating the probability that the to-be-named target would be related. In Experiment 2, participants were cued before each trial with the probability of a related target. Stimulus onset asynchronies traditionally thought to tap automatic processing (267 ms) versus controlled processing (1,240 ms) were used. Across experiments, principal component analysis on the battery revealed a general attentional control component. Moreover, the RP effect increased linearly with attentional control in both experiments. It is concluded that RP effects produced in this paradigm depend purely upon the effortful process of expectancy generation, which renders them sensitive to individual differences in attentional control.