OBJECTIVE: To examine whether tailored cancer communication for African American women can be enhanced by tailoring on 4 sociocultural constructs: religiosity, collectivism, racial pride, and time orientation. METHODS: In a randomized trial, participants (n=1,227) received a women'shealth magazine tailored using behavioral construct tailoring (BCT), culturally relevant tailoring (CRT), or both (COMBINED). Two follow-up interviews assessed responses to the magazines. RESULTS: Responses to all magazines were positive. The health focus of the magazines was initially obscured in the CRT condition, but this disappeared over time, and CRT magazines were better liked. CONCLUSIONS: Implications for developing and understanding effects of tailored cancer communication are discussed.
RCT Entities:
OBJECTIVE: To examine whether tailored cancer communication for African American women can be enhanced by tailoring on 4 sociocultural constructs: religiosity, collectivism, racial pride, and time orientation. METHODS: In a randomized trial, participants (n=1,227) received a women's health magazine tailored using behavioral construct tailoring (BCT), culturally relevant tailoring (CRT), or both (COMBINED). Two follow-up interviews assessed responses to the magazines. RESULTS: Responses to all magazines were positive. The health focus of the magazines was initially obscured in the CRT condition, but this disappeared over time, and CRT magazines were better liked. CONCLUSIONS: Implications for developing and understanding effects of tailored cancer communication are discussed.
Authors: Marya Gwadz; Charles M Cleland; Elizabeth Applegate; Mindy Belkin; Monica Gandhi; Nadim Salomon; Angela Banfield; Noelle Leonard; Marion Riedel; Hannah Wolfe; Isaiah Pickens; Kelly Bolger; DeShannon Bowens; David Perlman; Donna Mildvan Journal: AIDS Behav Date: 2015-10
Authors: Patricia G Moorman; Nadine J Barrett; Frances Wang; J Anthony Alberg; Elisa V Bandera; J B Barnholtz-Sloan; Melissa Bondy; Michele L Cote; Ellen Funkhouser; Linda E Kelemen; Lauren C Peres; Edwards S Peters; A G Schwartz; Paul D Terry; Sydnee Crankshaw; Sarah E Abbott; Joellen M Schildkraut Journal: J Womens Health (Larchmt) Date: 2018-11-27 Impact factor: 2.681
Authors: Ytje Jj van der Veen; Onno de Zwart; Hélène Acm Voeten; Johan P Mackenbach; Jan Hendrik Richardus Journal: BMC Public Health Date: 2009-09-09 Impact factor: 3.295