Literature DB >> 11824450

A history and perspective on direct-to-consumer promotion.

W L Pines1.   

Abstract

Mesh：

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Year:  1999        PMID： 11824450

Source DB:  PubMed          Journal:  Food Drug Law J        ISSN： 1064-590X            Impact factor:   0.619


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  4 in total

Review 1.  The role of marketing in pharmaceutical research and development.

Authors:  John E Calfee
Journal:  Pharmacoeconomics       Date:  2002       Impact factor: 4.981

2.  Hidden in plain sight marketing prescription drugs to consumers in the twentieth century.

Authors:  Jeremy A Greene; David Herzberg
Journal:  Am J Public Health       Date:  2010-03-18       Impact factor: 9.308

3.  A history of drug advertising: the evolving roles of consumers and consumer protection.

Authors:  Julie Donohue
Journal:  Milbank Q       Date:  2006       Impact factor: 4.911

4.  The usefulness and scientific accuracy of private sector Arabic language patient drug information leaflets.

Authors:  Sana R Sukkari; Abdullah S Al Humaidan; Larry D Sasich
Journal:  Saudi Pharm J       Date:  2012-01-28       Impact factor: 4.330
  4 in total

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