Literature DB >> 928255

Representatives and advertisements as sources of information.

A E Holland.   

Abstract

The role of the representative and advertisements as information sources is discussed. Emphasis is placed on these as providing only part of the whole data package available to a doctor to enable him to make his prescribing decision.

Mesh:

Year:  1977        PMID: 928255      PMCID: PMC2496709          DOI: 10.1136/pgmj.53.623.559

Source DB:  PubMed          Journal:  Postgrad Med J        ISSN: 0032-5473            Impact factor:   2.401


  1 in total

1.  Drug promotion and the doctor.

Authors:  K O'Malley; M O'Hanrahan
Journal:  Br J Clin Pharmacol       Date:  1982-11       Impact factor: 4.335

  1 in total

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