Moderating binge drinking: it is possible to change behaviour if you plan it in advance.

Recent theories of enactment suggest that behaviour change is increased by planning how, where, and when to execute a behavioural response. Drawing on these theories, a brief planning intervention was designed and its effectiveness compared to an information-based health promotion programme (control). All participants were given information about the safe limits per drinking occasion and the adverse consequences of binge drinking, and were asked to drink within the safe limits in order to avoid these consequences. In addition, participants in the planning group received an option menu of possible responses for refusing a drink, asked to choose one strategy and specify a time and place in which the chosen strategy would be implemented. The planning intervention group did not differ from the control group on reported likelihood of future binge drinking, nor on levels of past drinking, age and gender. At a 2-week follow-up, members of the planning intervention group reported lower drinking frequency than controls. The implications of prior planning for interventions aimed at reducing alcohol-related harm are discussed.

RCT Entities:   Population Interventions Outcomes