Physical fitness promotion programmes: effectiveness in modifying exercise behaviour.

Over the past decade many physical fitness promotion programmes have been developed and implemented as a means of modifying the exercise behaviour of individuals. The expectation has been that such strategies would improve community health, with a subsequent reduction in the costs of health care. The present review critically analyses published studies in the light of a theoretical framework proposed by Green (1979). Strengths and weaknesses of the designs adopted by various researchers are identified and recommendations for future studies are presented.