Construction of the "Internet Plus" Community Smart Elderly Care Service Platform.

With the rapid development of China's market economy and the increasing trend of population aging, the traditional community elderly care service model has exposed more and more problems, such as the imbalance between supply and demand, single service, and lack of flexibility. In response to these issues, this research attempts to explore the possible paths and practical challenges of applying the Internet, Internet of Things, mobile networks, big data, and cloud computing to community elderly care services. This research believes that the construction of the "Internet Plus" community smart elderly care services platform is a general trend. Innovating the traditional community elderly care service model is conducive to fully integrating elderly care resources and improving the quality of elderly care services.

1. Introduction

According to the results of the Seventh National Population Census in China, there were more than 264 million persons aged 60 years and above, accounting for 18.70 percent of the total population in 2020, with an increase of 5.44% from 2010 [1]. Meanwhile, according to the forecast of the World Health Organization, China will become the largest aging population in the world by 2050, with the elderly population over 60 years accounting for 35% of the total population [2]. It is foreseeable that, with the accelerating process of population aging, the traditional elderly care service system in China will not be able to meet the rapid growth of the diversified needs of the elderly [3]. The current elderly care systems are commonly categorized into three types: home care, institutional care, and community care for the elderly. The community care for the elderly can effectively alleviate the financial burden for the family, and thus, it has been widely recognized and long-term promoted by the government and social groups due to its low cost and humanization. However, the traditional community care for the elderly also faces many shortcomings, which has led to an imbalance between the supply and demand.

First, the traditional model relies on the unilateral needs reported by the elderly and then gives a response accordingly. There are generally two ways for the elderly to request for caring needs: going to the community care service center in person or giving a callby telephone directly. However, the elderly may be annoyed by physical inconvenience or may not be able to put forward their care needs timely due to busy lines, which has led to a mismatch between the supply and demand of community elderly care.

Second, the supply of the community care for the elderly in China has still been limited and simple, especially lacking spiritual comfort for the elderly. The current China's elderly care services mainly focus on the life and material needs of the elderly, while less attention is paid to the mental health and spiritual needs of the elderly.

Third, the professional quality of the community care personnel for the elderly is relatively poor. The community care personnel for the elderly in China are mainly laid-off workers or people with a lower educational level at present. These people have not received professional nursing service training and vocational skills assessment, thus lacking some basic nursing knowledge and first-aid skills to take care of the elderly.

Fortunately, with the rapid development of the Internet and information technology, the community care for the elderly is presenting a picture of informatization and technicalization [4-6]. Especially with the application and innovation of Internet technology and new generation of information technology products such as the Internet of Things, cloud computing, big data, and intelligent hardware, China''s community elderly care service is developing towards the “Internet Plus” community smart elderly care service mode. This mode eliminates the limitation of time and space to the greatest extent, greatly reduces the cost burden of families, and makes the elderly care service more diverse, efficient, and of higher quality. At the same time, it can reduce the use of manpower and alleviate the pressure of manpower shortage brought about by the population aging. As the core element of the “Internet Plus” community smart elderly care service platform, it is of great theoretical and practical significance to pay attention to the construction and challenges of the “Internet Plus” community smart elderly care service platform in China.

2. Research on “Internet Plus” Community Smart Elderly Care

With the intensification of population aging and the rapid de“Internet Plus” community smart elderly care services will become the trend of the times. “Internet Plus” community smart elderly care is to take the needs of the elderly as the guide, using the Internet, Internet of Things, cloud computing, big data, and other technologies to build a smart elderly care service platform and connecting the elderly with the subjects of elderly care services to provide the elderly with convenient and fast social model. Its core purpose is to integrate service supply resources and instantly and seamlessly connect the diversity and individuality of the elderly at home. The Internet +  community smart elderly care service improves the efficiency and convenience of elderly care services to a certain extent, but it also has multiple troubles such as insufficient intelligence of smart products, personal privacy leakage, and low willingness of the elderly to accept. The new problems brought about by the “Internet Plus” community elderly care service in the development and construction process have become research hotspots in the fields of science, engineering, sociology, economics, management, and other fields and have attracted more and more attention from researchers.

2.1. Research on Internet Plus Community Smart Elderly Care in China

With the rapid aging of the population and the advancement of information technology, the “Internet Plus Community Smart Elderly Care” model has successfully attracted the researchers' attention in China. Zhu [7] pointed out that there were many problems in the traditional community care for the elderly, such as service simplification, lack of flexibility, and other drawbacks. He believes that smart elderly care is an inevitable trend for the sustainable development of the elderly care industry, through which the quality of elderly care services will be greatly improved. Tian [8] illustrated how to promote the development of smart elderly care according to local conditions by taking Heilongjiang Province as an example. Actually, it can be seen that most provinces across China are trying to make use of smart technology in elderly care services. As is known, the development of the application of the “Internet Plus Community Smart Elderly Care” model must rely on smart products as a carrier. Therefore, it is unrealistic to rely solely on smart phones, smart watches, and other smart products to promote the further development of this model. It is also precisely for this reason that Xie [9] and Li [10] explored diversified intelligent pension products to promote the development of the “Internet Plus Community Smart Elderly Care” model. As China's party and government attach great importance to smart elderly care, a series of policies to promote the development of smart elderly care have been introduced. In recent years, the coverage of smart elderly care in China's communities has become more and more extensive. Taking the smart elderly care industry in Changchun as an example, the income of the smart elderly care industry in Changchun showed a steady upward trend from 2012 to 2017 (Figure 1).

Figure 1

The income of smart elderly care industry in Changchun, 2012–2017.

2.2. International Research on Internet + Community Smart Elderly Care

Due to the improvement of the economic level and the development of science and technology, developed countries took the lead in applying the “Internet Plus” model to the field of elderly care. For example, Ardelt has verified through experiments that the Internet technology can provide more friends and entertainment platforms for the elderly, thus improving the happiness index of the elderly [11]. Yang pointed out that the robots caring for the elderly in the UK have generally used intelligent technology since 2012. Such machines can directly detect the body's various indicators and implement the remote command given by the doctor [12] so that the doctor can remotely treat the patient, not only saving the time taken for the doctor's journey on the road and improving the doctor's consultation efficiency but also realizing direct medical treatment at home for the elderly. Rezwan introduced the application of the “telemedicine” system in the elderly care service in the United States, which combines the elderly care with medical treatment. It was reported that the “telemedicine” system detects people's physical conditions timely and deals with emergencies in an effective manner [13]. In recent years, Singapore has launched the Smart Community Aging Services Program and designed the “Smart Alarm System for Aging in Place,” where the activity data of the elderly can be automatically detected and uploaded directly to the aging platform. A normal range value is set for each indicator on the platform. The alarm will be activated if the value is out of range. Compared with China, foreign research on smart elderly care started earlier, and it is more in depth than domestic in terms of technical research, and the research content is more inclined to the practical application of a certain aspect of the platform..

As the model of “Internet Plus community smart elderly care” in China is still in its infancy, there are relatively few studies on it. In this study, we will combine China's actual national conditions and some advanced experience of developed countries to analyze in detail the construction of the Internet Plus community smart elderly care service platform.

3. Construction of the “Internet Plus” Community Smart Elderly Care Service Platform

3.1. “Internet Plus” Community Smart Elderly Care Service Platform

China's first “Internet Plus” elderly care service platform, Wuzhen Smart Elderly Care Service Platform, divides Internet + community smart elderly care services into two parts, online and offline. The online platform combines cloud computing, big data, network communication, and other technologies with elderly care services. Through mobile smart devices, such as smartphones and tablet computers, the elderly can be managed and monitored in real time so that community elderly care service centers can timely and accurately obtain relevant information about the elderly and deal with them timely when the elderly put forward service needs. Offline platforms mainly include leisure and entertainment venues such as chess and card rooms and healthcare rooms in community elderly care service centers and social security service venues such as psychological consultation rooms and medical care rooms, as well as learning spaces, such as colleges for the elderly and libraries for the elderly. Through the combination of online and offline services, the Wuzhen case has greatly improved the quality and efficiency of elderly care services.

The successful experience of the Wuzhen smart elderly care case shows us that, in the traditional community elderly care model, “Internet Plus” is the general trend of China's elderly care service industry in the era of informationization and aging. The construction of the “Internet Plus” community smart elderly care service platform is not only conducive to crossing the constraints of time and space, realizing the effective allocation, and integration of resources but also greatly reducing the cost of elderly care services. At the same time, through the “Internet Plus” community smart elderly care service platform, we only need to configure the corresponding staff in each functional module for management, which can effectively alleviate the shortcomings of the shortage of service personnel and the chaotic service content in the traditional community elderly care model. In addition, the “Internet Plus” community smart elderly care service platform can respond to the needs of the elderly in real time and sustainably. For example, collecting the income, education, health, and other related data of the elderly into the database is conducive to improving the efficiency and quality of elderly care services. In short, thanks to the continuous development of the Internet technology, the “Internet Plus” community smart elderly care service platform is more and more able to provide comprehensive, high-quality, and personalized services to the elderly in China, which has been recognized and loved by the public and achieved good results.

In fact, the intelligent old-age service model that combines online and offline in the Wuzhen case has begun to be piloted and promoted in many places in China. In the “Internet Plus” community smart elderly care service platform, the content of community elderly care services on both online and offline platforms can be divided mainly into four functional modules: life care service, medical care service, emergency rescue service, and spiritual comfort service (Table 1).

Table 1

The functional module of the Internet + community smart elderly care service platform.

Platform	Type	Example	Method
Online platform	Life care service	Daily care, life tips	SMS, phone, or WeChat push
	Medical care service	Nursing lectures, rehabilitation guidance	Online consultations using SMS, phone, or WeChat, watching health training videos
	Emergency rescue service	Network monitoring, remote monitoring	Intelligent mobile device warning
	Spiritual comfort service	Online dating, online consultation	Mobile software
Offline platform	Life care service	Laundry, food delivery, cleaning, haircut, toilet support	Staff on-site service
	Medical care service	Medicine delivery, injections, measurement of physical indicators	Staff on-site service
	Emergency rescue service	Emergency medical delivery, drug delivery, psychological counseling	Staff on-site service
	Spiritual comfort service	Offline friendship, setting up interest groups, organizing interactive activities	Community service center organization

We can subdivide the specific workflow of life care service, medical care service, emergency rescue service, and spiritual comfort service.

The workflow of the life care service module is as follows: (1) establishing a personal information file for each elderly person in the community, including basic personal information of the elderly and basic information such as the physical health status and medical history of the elderly; (2) matching the corresponding service staff for the elderly according to the information and needs of the elderly; (3) developing a nutrition package for each elderly on a weekly basis according to the taste and physical condition of the elderly; (4) data mining technology is used to analyze the living environment and daily life data of the elderly, to conduct regular elderly care assessments, and to improve the elderly care service standards based on the data analysis, so as to provide personalized services for the elderly; and (5) evaluating the quality of the work of the service staff of the elderly and their families.

The workflow of the medical care service module is as follows: (1) establishing a personal information file for each elderly person in the community, including basic personal information of the elderly and basic information such as the physical health status and medical history of the elderly; (2) matching the corresponding medical staff according to the sick elderly and making medical arrangements; (3) using big data and cloud computing to analyze and predict early warning diseases and intervening in the proactive provision of services for the elderly; (4) using smart watches and cloud storage, as well as real-time acquisition and storage of physical data of the elderly, the service staff accompanies and supervises the elderly for rehabilitation training; and (5) regularly carrying out health training courses to help the elderly master the common sense of health.

The workflow of the emergency rescue service module is as follows: (1) establishing a personal information file for each elderly person in the community, including basic personal information of the elderly and basic information such as the physical health status and medical history of the elderly; (2) real-time monitoring of the elderly using smart mobile devices, HD webcam, etc. and uploading the monitoring data to the aged care service platform; (3) analyzing the service needs of the elderly with poor physical condition according to the physical condition of the elderly and informing the elderly and their families about the physical condition of the elderly by using SMS, WeChat, or telephone; (4) arranging professional medical staff for the elderly with poor physical condition to prevent emergencies and implement emergency assistance; and (5) the elderly and their families evaluating the work of medical staff.

The workflow of the spiritual comfort service module is as follows: (1) collecting and understanding the personality, hobbies, life, family, and psychological status of each elderly in the community by using big data technology; (2) organizing elderly networking activities; (3) encouraging older people with lower cultural literacy to attend senior universities; (4) organizing activities such as reading contests for the elderly; and (5) regularly arranging for the counselor to communicate with the elderly to understand the true thoughts and needs of the elderly.

From the flow content of the abovementioned four functional modules, we can find that the three main components of community smart elderly care services are people, products, and system platforms. The cooperation effect of these three main bodies will directly affect the service quality and service efficiency of smart elderly care services. In addition, we can also find that, in fact, the core of the community smart elderly care service model is the effective use of data in the elderly care service center, that is, effective data collection, data storage, data analysis, and data mining. In other words, the “Internet Plus” community smart elderly care service platform is a service model based on data collection, data storage, data analysis, and data mining. The precision of the service provided by it based on real-time data is unmatched by any traditional elderly care service model.

3.2. The Construction Strategy of the “Internet Plus” Community Smart Elderly Care Service Platform

The use of big data, cloud computing, and Internet of Things based on network information technology can assist in the optimization and integration of community elderly care service resources. There are three aspects involved when building a service platform of “Internet Plus” community smart elderly care service: economic strategy, technology strategy, and policy strategy.

3.2.1. Economic Strategy

The healthy development of the “Internet Plus” community smart elderly care service platform must be based on the economic foundation. Elderly people of different economic and social status take different decisions. Therefore, the government should increase its investment in pension funds and provide preferential policies such as tax subsidies to community pension service providers. As far as community residents are concerned, financial management needs to be carried out in advance to ensure higher-quality elderly care services. As far as enterprises are concerned, for newly launched smart devices, it is encouraged to choose some poor, disabled, or lonely elderly people to carry out preferential activities and give appropriate discounts or price cuts.

3.2.2. Technical Strategy

The construction of the “Internet Plus” community smart elderly care service platform must be supported by hardware and software. In terms of hardware, on the one hand, it is necessary to expand the scale of netizens and make the Internet more popular by promoting smart mobile terminals such as smart phones, tablet computers, and notebooks. On the other hand, the research and development of emerging smart products such as smart watches, smart glasses, and Parkinson shoes should be accelerated. In terms of software, only with the help of computer software or mobile apps, the elderly and their families can enjoy various online services without leaving their homes. These software technologies are the soft power to promote the development of smart elderly care. The production of these smart devices and the use of software have laid the foundation for the development of smart elderly care services.

3.2.3. Policy Strategy

The construction of the “Internet Plus” community smart elderly care service platform should be supported by policies. As the population aging trend in China continues to intensify, the party and the government have paid more and more attention to the development of China's elderly care service industry and formulated a series of policy strategies to encourage and support the healthy development of the smart elderly care industry. For example, the city of Lianyungang has introduced the “Implementation Opinions on Lianyungang Accelerating the Development of the Elderly Care Service Industry” and the “Lianyungang City Elderly Care Service Business Development Plan (2015–2020).” For another example, the city of Hangzhou has introduced the “Development of Hangzhou Smart Wisdom” implementation plan for comprehensive service transformation and improvement work. In July 2015, the State Council issued the Guidance on Actively Promoting the “Internet Plus” Action. In February 2017, the “Smart Health and Elderly Care Industry Development Action Plan (2017–2020)” was issued by the Ministry of Industry and Information Technology. In addition, in order to improve the utilization rate of big data, the State Council of China has issued the “Notice of the State Council on Printing and Distributing the Action Plan for Promoting Big Data Development,” which is aimed at achieving efficient and fully integrated elderly resources to enhance the informational level of community smart care services.

3.3. The Challenges in Constructing the “Internet Plus” Community Smart Elderly Care Service Platform

At present, the full implementation of smart elderly care is still an ideal blueprint. The “Internet Plus” community smart elderly care services platform is not only a technical system but also more a service system. There are still many challenges in the construction of the smart elderly care platform.

3.3.1. The Information Technology Literacy of the Elderly is Generally Low

Most of the elderly in China today were born in the middle of the 20th century. Affected by the backwardness of China's economy, society, and education at that time, the level of education of the elderly is generally not high. The Internet and smart technology, invented at the end of the 20th century and became popular in the 21st century, are new things for the elderly. Therefore, the elderly have less exposure to the Internet and smart products, which causes most elderly people to lack Internet skills and hinders the promotion of “Internet Plus” community smart elderly care services [14] In addition, it is difficult to learn information technology at the initial stage. Therefore, the elderly are prone to resist feelings during the learning process [15]. To this end, community elderly care service centers need to increase their efforts to promote the positive role of informatization and guide the elderly to establish a smart elderly care concept. Meanwhile, software developers should design the smart platform and the corresponding software to be simple and easy to learn and operate.

3.3.2. The Standard System for “Internet Plus” Community Smart Elderly Care Service Is Not Perfect

Due to the late start of China's community smart elderly care service model, the elderly care service industry standard system has not yet been perfected [16]. However, the in-depth development of community smart elderly care services is inseparable from the establishment and improvement of a specific and detailed smart elderly care system. This requires that, under the leadership of the government, through the consultation and cooperation of market supply entities such as smart elderly care service providers, equipment providers, and platform operators, industry standards that meet the interests of all parties and market needs be formulated as soon as possible to promote the standardized development of smart elderly care services. In addition, the government should also improve the legal guarantee mechanism and supervision mechanism to make the elderly care services legally effective. Undoubtedly, the establishment of an evaluation mechanism is also very necessary. This requires the government to formulate a reward and punishment mechanism to encourage companies that provide elderly care services to put the quality of smart elderly care services in the first place.

3.3.3. The Industry Chain of “Internet Plus” Community Smart Elderly Care Service Is Not Perfect

Due to the fragmentation of the current community smart elderly care service, the connectivity between various links is not strong, which hinders the integration and utilization of multiparty resources, and is not conducive to responding to and meeting the needs of the elderly, either [17]. Therefore, under the guidance of government policies and based on the integrated smart elderly care service platform, we should straighten out the collaborative relationship between the participating entities such as service providers, equipment providers, and platform operators, rationalize the industrial chain, and finally realize the integration of enterprise resources such as smart equipment, elderly care services, and health services and provide professional elderly care services for the elderly in the community.

3.4. The Future Plan in Constructing the “Internet Plus” Community Smart Elderly Care Service Platform

3.4.1. Building a Smart Elderly Care Service System

The core of the “Internet Plus” community smart elderly care service architecture is to use the Internet, the Internet of Things, big data, and cloud computing to closely connect the elderly with the community elderly care service center. Therefore, community elderly care centers need to integrate life service institutions (such as supermarkets and shopping malls), learning and educational institutions (such as senior colleges and library views), leisure and entertainment institutions (such as chess and card rooms and auditoriums), and medical institutions (such as pharmacies and clinics) to build a smart elderly care industry chain to create a convenient and comfortable elderly care environment.

3.4.2. Innovative Smart Elderly Care Service Model

Intelligent elderly care services can be divided into three main bodies: people, data, and platforms. The core of the innovative smart elderly care model is data, including the basic information and physical conditions of the elderly. It helps to effectively mine and analyze data, better predict the needs and physical conditions of the elderly, formulate an elderly care strategy suitable for everyone, and improve the happiness of the elderly in the community. For example, we can use intelligent terminal equipment, Internet technology, big data, cloud computing, and sensor technology equipped with a precision positioning system, face recognition system, call center system, hospital information system, medical image archives, communication system, etc., to create a smart elderly care operation plan combined with smart medical care.

4. Accelerating the Transformation and Upgrading of the Smart Elderly Care Industry

Only by continuous transformation and upgrading of the industry can the environment and the vitality be revived. If we want to fully promote the wisdom that we should support the elderly, we must solve this core problem of industrial transformation and upgrading. Without transformation and upgrading, it will also become a “sunset industry,” gradually falling behind and eventually being eliminated by the market. To achieve the wisdom of the elderly care industry, transformation and upgrading must start from the following aspects.

4.1. Realizing the Transformation and Upgrading of the Service System

According to Maslow's Needs Theory, people's needs can be divided into life needs, safety needs, social needs, and respect needs from low to high. Only after low-level needs are met can high-level needs arise. For the elderly today in China, life needs, safety needs, and social needs have basically been met. Respect needs and self-realization needs are more urgent for the elderly, which puts forward higher standards and requirements for the service content and service forms of smart elderly care. The transformation and upgrading of the smart elderly care system is required to become the primary task of the smart elderly care industry. To this end, on the basis of daily services, we should gradually increase the urgently needed medical assistance, cultural entertainment, spiritual comfort, social participation, and other services for the elderly, so as to truly meet the learning, old-fashioned spiritual needs of the elderly, and value realization. At the same time, it is necessary to integrate smart elderly care into the elderly care industry and strengthen the development of leisure and healthcare projects and products for the elderly.

4.2. Promoting the Transformation and Upgrading of Enterprises That Provide Elderly Care Services

On the one hand, it is necessary to strengthen the cultivation of some leading enterprises in the smart elderly care service industry. It is suggested to promote the development of small enterprises in the smart elderly care industry into large enterprises and effectively play the radiating and leading role of large enterprises. On the other hand, the government can purchase innovative technological products and services, giving priority to the elderly who need special care. The government can also vigorously cultivate the smart elderly care industry demonstration zone, build an elderly care industry incubation center and production base that integrates smart elderly care products, research and development, production, display, and integration, and gradually form a point-to-face demonstration effect.

5. Conclusions

In recent years, with the rapid development of the economy and the aging of the population, the traditional community elderly care service model has been unable to meet the diverse needs of the elderly. At the same time, with the development of modern technology, Internet technology has been fully developed and widely used, but it is still less applied in the field of elderly care services, especially in the promotion of health services for the elderly. Based on Internet technology and combined with the current situation in China, this research is dedicated to exploring the completeness, scientificity, objectivity, and versatility of the smart elderly care model. We believe that combining big data, cloud computing, artificial intelligence technology with elderly care services to build an “Internet Plus” community smart elderly care service platform is the general trend. It is not only necessary to realize the standardized management of the human, material, and financial resources of the community but also requires the full cooperation between the government and society, as well as between enterprises and society, to form a new model of government guidance, enterprise development, community organization, and cooperation. We believe that, in the process of building and promoting the smart elderly care model in the community, the elderly can truly achieve healthy aging and enjoy a secure life in their old age.