Potential consumer participation in a boycott of tobacco-company-owned nontobacco products.

A random telephone survey was conducted to measure the public's willingness to participate in a boycott of popular consumer products manufactured by corporations owned by tobacco companies. Results suggest a strong interest in such a boycott. Previous boycott experiences, attitudes, and smoking statuses significantly predicted subjects' willingness to participate. Age was inversely related to willingness to participate, while sex, income, ethnicity, and education were not related to this variable.