| Literature DB >> 34334932 |
Peng Luo1, Chenxiao Wang2, Feng Guo3, Li Luo1.
Abstract
With the outbreak of COVID-19, online sharing of rumors about the disease is of growing concern worldwide. Drawing on the stimulus-organism-response (S-O-R) framework, this study aims to explore the impacts of peer condition and peer communication on fear of COVID-19, and the impact of fear of COVID-19 on online rumor sharing behavior, by considering the contingency effect of health self-efficacy. Data from 1167 respondents to an online survey in China were adopted to test our research model. The results indicate that peer communication and peer condition induce fear of COVID-19, and fear of COVID-19 results in online rumor sharing. Fear of COVID-19 mediates the effects of peer communication and peer condition on online rumor sharing. Health self-efficacy alleviates the positive effect of peer communication on fear of COVID-19, and the positive effect of fear of COVID-19 on online rumor sharing. This study advances the literature on online rumor sharing and S-O-R, and provides practical implications to social media users and governments.Entities:
Keywords: COVID-19; Peer communication; Peer condition; Rumor sharing; Stimulus–organism–response framework
Year: 2021 PMID: 34334932 PMCID: PMC8314969 DOI: 10.1016/j.chb.2021.106968
Source DB: PubMed Journal: Comput Human Behav ISSN: 0747-5632
Fig. 1Research framework.
Sample demographics.
| Characteristics | Levels | Frequency | Percentage (%) |
|---|---|---|---|
| Gender (GE) | Male | 628 | 53.81 |
| Female | 539 | 46.19 | |
| Age group (AG) | <18 | 63 | 5.40 |
| 18–25 | 411 | 35.22 | |
| 26–30 | 334 | 28.62 | |
| 31–40 | 242 | 20.74 | |
| >41 | 117 | 10.02 | |
| Education (ED) | ≤Junior college | 479 | 41.05 |
| Undergraduate | 515 | 44.13 | |
| Postgraduate | 173 | 14.82 | |
| living condition (LC) | live alone | 614 | 52.61 |
| live with relatives | 376 | 32.22 | |
| live with others | 177 | 15.17 |
Scale properties.
| Items | Cronbach's alpha | CR | Factor loading | AVE | |
|---|---|---|---|---|---|
| Activities influenced by the rumor (RA) | RA1 | 0.93 | 0.93 | 0.92 | 0.81 |
| RA2 | 0.91 | ||||
| RA3 | 0.86 | ||||
| Rumor sharing (RS) | RS1 | 0.95 | 0.95 | 0.92 | 0.85 |
| RS2 | 0.93 | ||||
| RS3 | 0.93 | ||||
| Peer communication (PO) | PO1 | 0.89 | 0.89 | 0.88 | 0.73 |
| PO2 | 0.82 | ||||
| PO3 | 0.86 | ||||
| Peers conditions (PC) | PC1 | 0.93 | 0.93 | 0.92 | 0.87 |
| PC2 | 0.95 | ||||
| Fear (FR) | FR1 | 0.92 | 0.92 | 0.87 | 0.80 |
| FR2 | 0.92 | ||||
| FR3 | 0.89 | ||||
| Health self-efficacy (HSE) | HSE1 | 0.79 | 0.80 | 0.72 | 0.67 |
| HSE2 | 0.91 |
Correlations and discriminant validity.
| RA | RS | PO | PC | FR | HSE | GE | AG | ED | WO | LC | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| RA | |||||||||||
| RS | 0.77 | ||||||||||
| PO | 0.26 | 0.22 | |||||||||
| PC | 0.57 | 0.60 | 0.15 | ||||||||
| FR | 0.37 | 0.32 | 0.47 | 0.25 | |||||||
| HSE | 0.03 | −0.02 | 0.49 | 0.02 | 0.35 | ||||||
| GE | −0.08 | −0.09 | −0.00 | −0.11 | 0.01 | 0.05 | – | ||||
| AG | −0.01 | 0.02 | 0.03 | −0.00 | 0.02 | 0.08 | 0.10 | – | |||
| ED | −0.11 | −0.12 | 0.12 | −0.20 | 0.05 | 0.10 | 0.03 | 0.02 | – | ||
| WO | −0.11 | −0.12 | −0.06 | −0.11 | −0.04 | 0.10 | 0.06 | 0.34 | −0.02 | – | |
| LC | 0.12 | 0.10 | −0.04 | 0.13 | −0.01 | −0.11 | −0.07 | −0.11 | −0.17 | −0.04 | – |
Note: 1. RA: activities influenced by the rumor; RS: rumor sharing; PO: peer communication; PC: peers conditions; FR: fear; HSE: health self-efficacy; GE: gender; AG: age group; ED: education; WO: work; LC: living condition.
2. The diagonally arranged data is the square roots of AVEs.
Estimation results (N = 1167).
| FR | RS | |||||
|---|---|---|---|---|---|---|
| Model 1 | Model 2 | Model 3 | Model 4 | Model 5 | Model 6 | |
| PO | 0.53∗∗∗ | 0.68∗∗∗ | 0.43∗∗∗ | 0.73∗∗∗ | ||
| (0.03) | (0.12) | (0.04) | (0.12) | |||
| PC | 0.15∗∗∗ | 0.15∗∗∗ | 0.03 | −0.04 | ||
| (0.02) | (0.02) | (0.11) | (0.11) | |||
| FR | 0.40∗∗∗ | 0.84∗∗∗ | ||||
| (0.03) | (0.14) | |||||
| HSE | 0.40∗∗∗ | 0.13∗ | 0.34∗∗∗ | 0.19 | ||
| (0.10) | (0.07) | (0.10) | (0.10) | |||
| Moderator | ||||||
| HSE∗PO | −0.06∗ | −0.072∗∗ | ||||
| (0.03) | (0.03) | |||||
| HSE∗PC | 0.03 | 0.04 | ||||
| (0.02) | (0.02) | |||||
| HSE∗FR | −0.10∗∗ | |||||
| (0.03) | ||||||
| Constant | 1.12∗∗∗ | −0.06 | 0.98∗∗ | 0.21 | 1.29∗∗∗ | 0.42 |
| (0.06) | (0.41) | (0.32) | 0.44 | (0.25) | (0.46) | |
| Control variables | controlled | controlled | controlled | controlled | controlled | controlled |
| F | 13.83 | 14.38 | 14.21 | 14.07 | 15.63 | 15.32 |
| Adj-R2 | 0.25 | 0.28 | 0.27 | 0.28 | 0.27 | 0.28 |
| RMSE | 0.89 | 0.88 | 0.88 | 0.88 | 1.11 | 1.11 |
Note: 1. FR: fear; RS: rumor sharing; PO: peer communication; PC: peers conditions; HSE: health self-efficacy.
2. ∗p < 0.05, ∗∗p < 0.01, ∗∗∗p < 0.001.
Estimation results of mediation effect of fear (N = 1167).
| RS | RS | FR | RS | |
|---|---|---|---|---|
| Model 7 | Model 8 | Model 9 | Model 10 | |
| PO | 0.21∗∗∗ | 0.53∗∗∗ | 0.09∗ | |
| (0.04) | (0.03) | (0.04) | ||
| PC | 0.42∗∗∗ | 0.15∗∗∗ | 0.39∗∗∗ | |
| (0.02) | (0.02) | (0.02) | ||
| FR | 0.40∗∗∗ | 0.22∗∗∗ | ||
| (0.03) | (0.03) | |||
| Constant | 0.84∗∗∗ | 1.29∗∗∗ | 1.11∗∗∗ | 0.60∗ |
| (0.24) | (0.24) | (0.21) | (0.24) | |
| Control variables | controlled | controlled | controlled | controlled |
| F | 26.60 | 15.63 | 13.83 | 28.15 |
| Adj-R2 | 0.41 | 0.27 | 0.25 | 0.43 |
| RMSE | 1.01 | 1.11 | 0.89 | 0.99 |
Note: 1. RS: rumor sharing; FR: fear; PO: peer communication; PC: peers conditions; HSE: health self-efficacy.
2. ∗p < 0.05, ∗∗p < 0.01, ∗∗∗p < 0.001.
Fig. 2Moderation effect of health self-efficacy (HSE) on the relationship between peer communication (PO) and fear (FR).
Fig. 3Moderation effect of health self-efficacy (HSE) on the relationship between fear (FR) and rumor sharing (RS).
Fig. 4Path coefficient (standard error) in structural equation model (Note: ∗p < 0.05, ∗∗p < 0.01, ∗∗∗p < 0.001).
Fig. 5Path coefficient (standard error) in structural equation model with moderators (Note: ∗p < 0.05, ∗∗p < 0.01, ∗∗∗p < 0.001).
Estimation results of robustness check (N = 1167).
| RA | FR | RA | RA | RA | |
|---|---|---|---|---|---|
| Model 11 | Model 12 | Model 13 | Model 14 | Model 15 | |
| PO | 0.27∗∗∗ | 0.53∗∗∗ | 0.12∗∗∗ | ||
| (0.03) | (0.03) | (0.04) | |||
| PC | 0.38∗∗∗ | 0.15∗∗∗ | 0.33∗∗∗ | ||
| (0.02) | (0.02) | (0.02) | |||
| FR | 0.44∗∗∗ | 0.27∗∗∗ | 0.72∗∗∗ | ||
| (0.03) | (0.03) | (0.13) | |||
| HSE | 0.14 | ||||
| (0.09) | |||||
| Moderator | |||||
| HSE∗FR | −0.06∗ | ||||
| (0.03) | |||||
| Constant | 0.75∗∗∗ | 1.11∗∗∗ | 1.14∗∗∗ | 0.44∗ | 0.52 |
| (0.23) | (0.21) | (0.23) | (0.22) | (0.42) | |
| Control variables | controlled | controlled | controlled | controlled | controlled |
| F | 24.95 | 13.83 | 17.34 | 28.22 | 16.49 |
| Adj-R2 | 0.39 | 0.25 | 0.30 | 0.43 | 0.30 |
| RMSE | 0.96 | 0.89 | 1.03 | 0.93 | 1.03 |
Note: 1. RA: activities influenced by the rumor; FR: fear; PO: peer communication; PC: peers conditions; HSE: health self-efficacy. 2. ∗p < 0.05, ∗∗p < 0.01, ∗∗∗p < 0.001.
| Construct | Items | Source |
|---|---|---|
| Activities influenced by the rumor (RA) | RA1: Because of these epidemic rumors, I bought some unnecessary protective items. | |
| RA2: Because of these epidemic rumors, I took some unnecessary actions. | ||
| RA3: Because of these epidemic rumors, my life has become chaotic. | ||
| Rumor Sharing (RS) | RS1: I have shared some virus-related rumors on my Weibo or WeChat when I did not know they were rumors. | |
| RS2: I have shared some virus-related rumors to my family and friends when I did not know they were rumors. | ||
| RS3: I have shared some virus-related rumors unconsciously when I did not know they were rumors. | ||
| Peer communication (PO) | PO1: I often discuss the virus with my friends/relatives. | |
| PO2: I often learn about the virus information from my friends/relatives. | ||
| PO3: I often share with my friends/relatives about virus information. | ||
| Peer condition (PC) | PC1: My friends/family members are under compulsory isolation, suspected cases, or confirmed cases. | |
| PC2: In the past 14 days, my friends/family have had close contact with confirmed cases, suspected cases, or people in severely affected areas such as Wuhan. | ||
| Fear (FR) | FR1: I was worried about the prospect of virus infection from others. | |
| FR2: I was frightened about the prospect of virus infection from others. | ||
| FR3: I was anxious about the prospect of virus infection from others. | ||
| Health self-efficacy (HSE) | HSE1: I am confident that I can keep my health in the outbreaks. | |
| HSE2: I have set clear goals for not being infected by the virus. (drop) | ||
| HSE3: I am actively taking measures to not be infected. |