In response to the ubiquitous graphs and maps of COVID-19, artists, designers, data scientists, and public health officials are teaming up to create counter-plots and subaltern maps of the pandemic. In this intervention, we describe the various functions served by these projects. First, they offer tutorials and tools for both dataviz practitioners and their publics to encourage critical thinking about how COVID-19 data is sourced and modeled-and to consider which subjects are not interpellated in those data sets, and why not. Second, they demonstrate how the pandemic's spatial logics inscribe themselves in our immediate material landscapes. And third, they remind us of our capacity to personalize and participate in the creation of meaningful COVID visualizations-many of which represent other scales and dimensions of the pandemic, especially the quarantine quotidian. Together, the official maps and counter-plots acknowledge that the pandemic plays out differently across different scales: COVID-19 is about global supply chains and infection counts and TV ratings for presidential press conferences, but it is also about local dynamics and neighborhood mutual aid networks and personal geographies of mitigation and care.
In response to the ubiquitous graphs and maps of COVID-19, artists, designers, data scientists, and public health officials are teaming up to create counter-plots and subaltern maps of the pandemic. In this intervention, we describe the various functions served by these projects. First, they offer tutorials and tools for both dataviz practitioners and their publics to encourage critical thinking about how COVID-19 data is sourced and modeled-and to consider which subjects are not interpellated in those data sets, and why not. Second, they demonstrate how the pandemic's spatial logics inscribe themselves in our immediate material landscapes. And third, they remind us of our capacity to personalize and participate in the creation of meaningful COVID visualizations-many of which represent other scales and dimensions of the pandemic, especially the quarantine quotidian. Together, the official maps and counter-plots acknowledge that the pandemic plays out differently across different scales: COVID-19 is about global supply chains and infection counts and TV ratings for presidential press conferences, but it is also about local dynamics and neighborhood mutual aid networks and personal geographies of mitigation and care.
This article is a part of special theme on Viral Data. To see a full list of all articles in
this special theme, please click here: https://journals.sagepub.com/page/bds/collections/viraldataThe pervasive yet evasive nature of a pandemic—the widespread destruction of bodies and
economies wrought by an invisible, submicroscopic agent—has inspired many attempts to visualize
its presence and to track its spread for the purposes of containment. John Snow’s map of London’s
1854 cholera outbreak, celebrated as a breakthrough in epidemiological cartography, has itself
gone viral, inspiring a host of visualizations and maps of COVID-19 (Hempel, 2018; Johnson, 2007; Koch, 2017). Research centers and data scientists have
launched dashboards and observatories (Danielson, 2020; Patel,
2020). The widespread availability of consumer-friendly mapping platforms and open data
repositories has equipped cartographers and information designers to plot their own charts and
graphs—some of which then circulate on social media or appear on slide shows at official public
health briefings (Bazzaz, 2020; Mattern, 2020a; “). Meanwhile, data
journalists have sought to break through the columnar layout of the printed page, or to exploit
the interactive affordances of the screen, to reveal data in their dynamism, projecting future
global epidemiological scenarios and spotlighting hyper-local impacts (Campolo, 2020; Flowing Data, 2020; Heller, 2020).As media scholar Alexander Campolo writes: “It is both understandable and desirable that expert
modelers have worked quickly to produce simulations. …However, there is also danger in the
uncritical circulation of decontextualized visualizations or headline statistics.” One particular
danger is that these visualizations “interpellate subjects as data points,” driving individual
behavior and shaping policy, scripting our present understandings, and modeling future norms. The
map becomes the territory; the projection incites a course of action that can lead to its own
realization.In response to these ubiquitous graphics, so often reflexively reified and retweeted, artists,
designers, data scientists, and public health officials are teaming up to create counterplots and
subaltern maps. They are providing tutorials and tools to both dataviz practitioners and their
publics to encourage everyone to think more critically about how COVID-19 data is sourced and
modeled and even manipulated—and to consider which subjects are not
interpellated in those data sets, and why not (Taylor, 2020). These projects also remind human subjects
that they are more than mere data points. People have the capacity to personalize and participate
in the creation of meaningful COVID visualizations—many of which represent other scales and
dimensions of the pandemic, especially the quarantine quotidian. COVID’s counter-mappers prompt
their publics, whose attention is often trained on “flattening the curve,” to also look
behind or under the curve, to critically assess the making of
COVID-19 visualizations, and to plot curves and charts and maps of their own. Together, the
official maps and counter-plots acknowledge that the pandemic plays out differently across
different scales: COVID-19 is about global supply chains and infection counts and TV ratings for
presidential press conferences, but it is also about local dynamics and neighborhood mutual aid
networks and personal geographies of mitigation and care.
Pandemic data practice
COVID-19 presents a state of global emergency where new data are being released at an almost
hourly rate, and more people than ever have access to the raw data themselves (Johns Hopkins Coronavirus
Resource Center, 2020;
The COVID Tracking
Project, 2020a). This
greater accessibility and public data consciousness (thanks to the rise of sites like
and scholarship in critical data studies) imply a
simultaneous need for a Jedi Code of sorts: rather than reifying the final graphics, we must
question where our data come from and how they can be analyzed and represented (D’Ignazio and Klein, 2020; Loukissas, 2019; Noble, 2018).With COVID-19 data and the veritable flood of graphics being produced, we have a chance to
strengthen our collective data literacy. By understanding the origins of epidemiological data
and reinforcing the importance of context and non-quantitative forms of data, we can push for a
richer, more diverse discourse through data visualization. A variety of tools help readers and
viewers understand how to read COVID data visualizations, and what goes into making one.
Nightingale: The Journal of the Data Visualization Society published
“,” a webcomic that helps readers
ask questions about “data’s back story” and better understand graphical representation by
highlighting perspectives of professionals (Alberda et al., 2020; see also Bronner et al., 2020b). Nicky Case and Marcel Salathé’s (2020) COVID data simulations,
illustrated in Figure 1, explain the
mechanics of epidemiological models and their impact on future COVID-19-related policy through
interactive charts.
Figure 1.
An interactive graph from “What Happens Next?” allows readers to set parameters and see the
impact on COVID-19 infection rates.
Source: reproduced with permission from Case and Salathé (2020).
An interactive graph from “What Happens Next?” allows readers to set parameters and see the
impact on COVID-19infection rates.Source: reproduced with permission from Case and Salathé (2020).“” explains the
variables and uncertainty embedded within any existing mathematical model due to differences in
data entry, testing, and demographics (Bronner et al., 2020a). There is also a great deal of “map critique” in mainstream
media, where pundits debate the virtues of various renderings and designers demonstrate
alternatives. One can learn through Twitterthreads
about the important differences between showing absolute and relative counts on a map, the
challenges of making exponential growth legible to the public, and the importance of keeping
published COVID-19 maps and data up to date (Paschal, 2020; Peck,
2020).But the data professionals need to think critically about these same things, too. Feminist
data practices and critical data and design studies remind practitioners of the importance of
considering how data create subjectivities for the people they represent and how they empower or
disempower those subjects, as well as related ethical and political issues (Costanza-Chock, 2020; D’Ignazio and Klein, 2020; Loukissas, 2019). Pairing epidemiologists
and healthcare organizations with data professionals, as the Data Visualization Society’s
COVID-19 matchmaking project does, offers a model for thinking about how technical
skills can be used in ways that are most relevant and context-aware (Data Visualization Society, 2020). And those contextual
cues might call for “not publishing your visualizations in the public domain at all,” Amanda
Makulec argues (2020). Instead
of making a map or a chart, technologists could use their skills to make the data more
accessible. One example of this is the Accessible COVID Statistics project, which uses
machine-readable HTML to make COVID-19 data intelligible to screen readers (Littlefield, 2020).Making available datasets more inclusive also means working to better understand how different
populations are affected by their representation (or lack thereof) in the data themselves.
Making known the limits of our data, especially in its collection, can help uncover the ways
they exclude important narratives (Onuoha,
2016). Such critical reflexivity has long been recommended as best practice, but the
pandemic has reinforced the importance of asking questions about our ability to disaggregate
data by slicing them into segments by race, age, sex, etc. It is impossible to report data for
COVID by race, for example, if the source data shows only raw counts by zip code, which is often
the case. This is why the work being done by Data for Black Lives and the COVID Racial Data
Tracker (see Figure 2) to
collect confirmed COVID case data by race is vitally important (Data for Black Lives, 2020; The COVID Tracking Project, 2020b). It is in prioritizing
these types of disaggregation practices that we start to understand more clearly the different
empirical, trackable, datafiable realities that exist in the face of this virus (see also Kendi, 2020; The Urban Systems Lab, 2020).
Figure 2.
The COVID Racial Data Tracker includes a dashboard showing daily case statistics by race for
all states. Additionally, the project has created a table that shows the performance of all
states across a variety of data reporting measures and assigns a grade to each state.
Source: reproduced with permission from The COVID Tracking Project (2020b).
The COVID Racial Data Tracker includes a dashboard showing daily case statistics by race for
all states. Additionally, the project has created a table that shows the performance of all
states across a variety of data reporting measures and assigns a grade to each state.Source: reproduced with permission from The COVID Tracking Project (2020b).Similarly, more focused studies of singular locations help to unmask the ways that the spread
of the virus concentrates in places like homeless shelters, meatpacking plants, detention
centers, and prisons (Ellis, 2020;
Food Environment Reporting Network,
2020; Molteni, 2020; Stewart, 2020; Trovall, 2020; Ura, 2020). Projects like COVID-19 Behind Bars push us to ask questions about the ways that using a single
number to represent a geography such as a city, state, or country obfuscates variability within
that area, hiding “hot spots” that push up the overall numbers (UCLA School of Law, 2020). As Figure 3 shows, The Marshall Project’s (2020)
visualizes the continually-updated data and allows
a reader to filter by state to contextualize the numbers of cases, deaths, and tests in a
particular prison system compared to the state’s broader population. Continued progress in
visualizing the effects of the pandemic requires that we rely not just on “objective” data, but
that we also pay attention to its spatial granularity, and to the environments that give context
to those data.
Figure 3.
These screenshots from “A State-by-State Look at Coronavirus in Prisons” show the
visualizations used to track COVID-19 cases reported among prison populations in the United
States, broken out over time and by state. Additionally, the project allows a reader to filter
results to a single state and show counts of absolute number of cases and deaths, as well as a
comparison of case and death rates to the entire state’s population.
Source: reproduced with permission from The Marshall Project (2020).
These screenshots from “A State-by-State Look at Coronavirus in Prisons” show the
visualizations used to track COVID-19 cases reported among prison populations in the United
States, broken out over time and by state. Additionally, the project allows a reader to filter
results to a single state and show counts of absolute number of cases and deaths, as well as a
comparison of case and death rates to the entire state’s population.Source: reproduced with permission from The Marshall Project (2020).
Indexical landscapes
Designers and artists and media-makers have also helped us recognize how our everyday
environments are themselves indexing COVID’s presence. The pandemic has rendered itself visible,
audible, and tangible in our material landscapes, transforming those spaces themselves into
environmental data. We just have to train ourselves how to look and listen, diagnostically and
forensically, both locally and at a distance (McCullough, 2013; Weizman, 2017). Shelter-in-place orders around the globe
have orchestrated a new acoustic universe, and several projects—including Cities and Memory’s
global #StayHomeSounds map and Daniel Drew’s “Quarantine
Supercut” collaboration with The Creative Independent and Kickstarter—capture the
sounds of quarantine’s boredom and domesticity, its impatience and absurdity, its isolation and
fear, and intimate sociality (Mattern
2020b; Quarantine Supercut,
2020; #StayHomeSounds, 2020).
In Drew’s piece, stitched together from roughly 300 international submissions, we hear coughs
and distant church bells and public address announcements reminding folks to wear face masks out
of doors (see also Nakagawa, 2020).
The hushed city has made it easier for people to hear their avian neighbors, so creative
technologist Jer Thorp drew on an open bird sound database to make a quarantine game, Birb, that allows users to
practice their birdsong identifications (Birb, 2020; Greene, 2020;
Thorp, 2020; Xeno-Canto, n.d.). Meanwhile, the New York Public Library
and Mother New York’s “” compilation reminds listeners of the city spots that are
temporarily on mute, but are waiting for them in the post-pandemic world: places like music
clubs, crowded parks, and baseball games (NYPL Staff, 2020). All of these projects allow listeners to hear their convalescing
cities from a distance, through aggregated data sets.Photographs, too, function as passive data visualizations in revealing how the virus reshapes
spatial orders. Drone images show caskets of unclaimed COVID victims lined up for burial in the potter’s field on New
York City’s Hart Island (Rosen,
2020). We see how the virus’s violence inscribes itself into the landscape. In San
Antonio, TX, aerial photographs capture rows of cars lined up to claim emergency aid from the city’s food bank (Orsborn et al., 2020). In the
Washington Post, stitched-together street view images and interior photographs
reveal the effect of unemployment on a single block of Connecticut Avenue, a stretch densely
populated with small businesses (Pecanha,
2020). Here, photojournalism doubles as cartography and serves to localize and humanize
the Bureau of Labor Statistics’ line graphs of unemployment. Abstracted graphs and human
narratives converge in a widely circulated stock photograph that shows laborers eating their lunch at a car factory in Wuhan,
China. Clad in a grey uniform, perched atop a bright-red stool, each body inhabits a node within
a vast, anonymizing grid of social distance (Juo, 2020).The grid itself is an indexical artifact of the pandemic: we see impromptu lattices and ad hoc
hash marks charting out six-foot geographies in grocery store checkout lines and at public parks
(see Figure 4). The Victoria and Albert
Museum is chronicling COVID’s myriad everyday artifacts: material embodiments, like the grid, of
the virus’s operational logics and affects. Among the growing Pandemic Objects (2020) collection are hand-made signs—for
businesses to announce their temporary closure, for neighbors to express community solidarity—as
well as jury-rigged protective door handles, toilet paper, cardboard packaging, and flour and
yeast for novice home bakers (Wainwright,
2020). This collection of analog data reminds visitors of how the pandemic marks its
presence in the increased prevalence and value of humble materials (see Figure 5).
Figure 4.
Taped lines on the floor of a supermarket in Amsterdam, indexing the geometry of social
distancing.
Source: Photo by Hay Kranen. Public domain, via Wikimedia.
Figure 5.
The tape
measures Instagram account, featuring improvisational quarantine markings.
Source: reproduced with permission from Berny Tan.
Taped lines on the floor of a supermarket in Amsterdam, indexing the geometry of social
distancing.Source: Photo by Hay Kranen. Public domain, via Wikimedia.The tape
measures Instagram account, featuring improvisational quarantine markings.Source: reproduced with permission from Berny Tan.
Participatory reflections
More personal, intimate, and participatory data projects have focused on COVID-19 data as
tools for reflection. These engagements with the data of crisis draw out human (and sometimes
non-human) stories and interactions and ask users to situate themselves within the overwhelming
global narrative of emergency. Not least, in a time of anxiety and uncertainty, these reflective
projects provide a much-needed venue for play, humor, and affective response. Some, like the
illustrations of data journalist Mona Chalabi, humanize the statistics of
COVID-19 by rendering them in hand-made drawings. Chalabi takes potentially intimidating
scientific jargon and translates it into the visual language of the everyday. Figure 6(a) shows her most popular COVID-19
visualization, “Know the Symptoms of
Coronavirus,” which has been translated into a dozen languages after a call on
Chalabi’s Instagram yielded 344 volunteer translators (Chalabi, 2020a). An outstretched hand in
Figure 6(b) lends a personal
perspective to six feet of distance, while Figure 6(c), “How New York is Changing (according to
311 calls*)” reframes the virus as the daily mundane: noisy upstairs neighbors,
anxiety from whirring helicopters, and feeling 64% less interested in graffiti (Chalabi, 2020b,
2020c). Work from illustrator and graphic journalist Wendy MacNaughton and infectious disease
specialist Dr. Eliah
Aranoff-Spencer (2020) (see Figure
7) guides the viewer through a flowchart answering the question “WHAT SHOULD I
DO?,” combining tongue-in-cheek responses (“Are you freaking out?”) with useful
information on symptoms and exposure. These visualizations feel personal and engaging, and they
bring perspective to the vastness of the pandemic present (see also Asian American Feminist Collective, 2020; Kuo, 2010).
Figure 6.
(a) “Know the Symptoms of Coronavirus,” (b) “Distancing,” and (c) “How New York is changing
(according to 311 calls*)”.
Source: reproduced with permission from Chalabi (2020a, 2020b,
2020c).
Figure 7.
Wendy MacNaughton and Dr Eliah Aranoff-Spencer’s updated “Coronavirus (aka Covid-19) Cheat
Sheet”.
Source: reproduced with permission from MacNaughton and Aranoff-Spencer (2020).
(a) “Know the Symptoms of Coronavirus,” (b) “Distancing,” and (c) “How New York is changing
(according to 311 calls*)”.Source: reproduced with permission from Chalabi (2020a, 2020b,
2020c).Wendy MacNaughton and Dr Eliah Aranoff-Spencer’s updated “Coronavirus (aka Covid-19) Cheat
Sheet”.Source: reproduced with permission from MacNaughton and Aranoff-Spencer (2020).The gamifications of a cheeky flowchart and work like Nathan Yau’s “” make this impossible situation feel more
palpable, and perhaps also more surmountable (Yau, 2020). That feeling of control, of empowerment even,
characterizes a slew of new data projects that ask users to become co-creators, observing their
worlds and contributing their experiences to a collective understanding of life during COVID-19
(see also Bliss and Martin, 2020;
Detroit Cultural Crisis Survey,
2020). Participation in these communal pieces has a low bar for entry, as with the
incredibly shareable images generated through “Wash Your Lyrics.”. The create-your-own
public service announcement lightened the mood of early March (see the State of
New Jersey’s contribution), but it also matched the virus in its virality, creating
a world-wide network of conscientious hand-washers, singing in solidarity (New Jersey, 2020; William, 2020). Video clips of trees performing essential
labor, traces of avian pathways, and the microbiomes of windowsills populate the Environmental
Performance Agency’s (EPA) “” (Environmental
Performance Agency, 2020). The survey consists of six protocols, beginning with a
“temperature check” (shown in Figure 8)
that involves pressing your skin to a window, then building to engagements with the outside,
like having a conversation with a nearby tree. In undertaking these protocols, participants
archive their own lockdown environment and its more-than-human population. Engaging with the
survey provides some catharsis in knowing that elsewhere others are making the same
examinations. In addition to making space for affective responses, these projects also give
participants an activity—an exercise that takes up time and breaks the tedium of quarantine. The
EPA’s archive includes children drawing and parents happy to see them briefly entertained; “Wash
Your Lyrics” becomes an endless twitter scroll where you can lose hours singing and laughing
(and practicing good hygiene).
Figure 8.
Multispecies Care Survey, 2020. A project of The Environmental Performance Agency: http://multispecies.care.
Source: reproduced with permission from Environmental Performance Agency (2020).
Multispecies Care Survey, 2020. A project of The Environmental Performance Agency: http://multispecies.care.Source: reproduced with permission from Environmental Performance Agency (2020).A 3D rendering showing two Pilobolus dancers moving to the prompt “Brave”. Art by Pilobolus,
MAP Design Lab, Krystal Butler, Benjamin Coalter, and Nile Russell.Source: reproduced with permission from Pilobolus and MAP Design Lab (2020).It is not always possible, in the current climate, to be in community or find the energy to
create with and for others. And that is fine. While many of the examples we have described here
feature an element of data’s public performance, there are numerous COVID-19
responses that offer templates for those who wish to engage with the data of crisis through
introspection. These projects also create an imagined community—a dispersed public engaged in
the same activity, yet the activity remains unshared and personal. This form of personal “data
processing” is just as valuable in the time of COVID-19, when multiscalar struggles are waged
even at a microscopic level within our individual bodies. One such response, which pre-existed
COVID-19 but has found renewed meaning in the present, is Giorgia Lupi and Pentagram’s (n.d.) “Mapping
Ourselves” activities. The project offers a mechanism for visualizing personal
reflections and tools for plotting the networks of care that surround us all. Recorded through
guided drawing exercises, “Mapping Ourselves” can serve as a source of mindfulness while
highlighting connections with those around you.While Lupi’s mapping activities create interactions with data that are structured and
codified, Pilobolus and MAP Design Lab's (2020) “You Dance, We Dance” is a COVID-19 response
predicated on the imprecision and freedom of movement (see Figure 8). Combining 3D renderings of Pilobolus dancers with
simple dance challenges to complete in your home, “You Dance, We Dance” correlates the
sometimes-paralyzing emotions of pandemic existence with bursts of choreography. “Calm” suggests
slowly inflating your body like a balloon while the rendering of an other-worldly orange dancer
blooms like a flower. “Brave” sees two 3D models trust each other in a series of balances; you
stand tall and strong on one leg for a minute. This form of data
visceralization brings data into the physical and experiential realms, while
also making it more immediate, almost “real-time” (Dobson, 2015; see also D’Ignazio and Klein, 2020). This is a private practice,
done in concert with others.We could say the same of quarantine—or of COVID-19infection itself: we shelter or suffer in
private, knowing that our sacrifices and sorrows are shared with an international community. Yet
there is danger in subsuming these individual experiences under a global curve. As the projects
above demonstrate, both the creators and consumers of our coronavirus maps and graphs need to
attend to irregularities in demographics and geographic distribution, and to consider the
politics of who or what is and is not represented in the standard datasets. And those of us who
regularly consult COVID-19 heatmaps from the security of our living rooms, hoping to see an
ever-flatter curve, should also recognize that those data, while seemingly distant in their
abstraction, actually index themselves in our immediate material environments, inscribing their
spatial logics in our grocery stores and sidewalks. We can even bring those data
into our homes and personal lives, performing them, contributing to their creation, reminding
ourselves and others that data is always embodied and local and present.Click here for additional data file.Supplemental material, sj-pdf-1-bds-10.1177_2053951720939236 for Learning from lines:
Critical COVID data visualizations and the quarantine quotidian by Emily Bowe, Erin Simmons and
Shannon Mattern in Big Data & SocietyClick here for additional data file.Supplemental material, sj-pdf-2-bds-10.1177_2053951720939236 for Learning from lines:
Critical COVID data visualizations and the quarantine quotidian by Emily Bowe, Erin Simmons and
Shannon Mattern in Big Data & SocietyClick here for additional data file.Supplemental material, sj-pdf-3-bds-10.1177_2053951720939236 for Learning from lines:
Critical COVID data visualizations and the quarantine quotidian by Emily Bowe, Erin Simmons and
Shannon Mattern in Big Data & Society