Samantha Erin Goodman1, Judy Sheeshka2. 1. a Department of Human Health and Nutritional Sciences, University of Guelph, Guelph, ON. 2. b Department of Family Relations and Applied Nutrition, University of Guelph, Guelph, ON.
Abstract
PURPOSE: To explore strategies for disseminating online information about vitamin D to young adults. METHODS: Participants were 50 males and females aged 18-25 years, living in Ontario, Canada. Eight focus groups (4 male; 4 female) were conducted; participants also completed a socio-demographic questionnaire. Audio files were transcribed verbatim; thematic analysis was used to identify key themes. RESULTS: Thematic analysis revealed that an effective educational intervention geared towards this population should be simple, brief, interesting, personally relevant, credible, and include incentives. CONCLUSIONS: Feedback regarding intervention methodology could be used to inform interventions aiming to increase intake of vitamin D or other nutrients among young adults.
PURPOSE: To explore strategies for disseminating online information about vitamin D to young adults. METHODS:Participants were 50 males and females aged 18-25 years, living in Ontario, Canada. Eight focus groups (4 male; 4 female) were conducted; participants also completed a socio-demographic questionnaire. Audio files were transcribed verbatim; thematic analysis was used to identify key themes. RESULTS: Thematic analysis revealed that an effective educational intervention geared towards this population should be simple, brief, interesting, personally relevant, credible, and include incentives. CONCLUSIONS: Feedback regarding intervention methodology could be used to inform interventions aiming to increase intake of vitamin D or other nutrients among young adults.