In June 1999 preceded by a ‘Fanfara dei Bersaglieri’, a special task force of the Italian army, that seeked to emphasize and symbolize the announcement of a relevant action against obesity, the European Association for the Study of Obesity (EASO) issued the ‘Milan Declaration’ at the 9th European Congress on Obesity (ECO) held in that city calling for recognition, support, and national action to combat the obesity epidemic. Although in the intervening years substantive progress has been made, our current best remains not good enough, and both new resources and opportunities need to be harnessed and exploited in earnest. With the conviction that experts cannot merely sit back to watch the problem of, and the problems resulting from, obesity unfold [1,2], EASO together with the Italian Society of Obesity (SIO) presented on June 6 the ‘2015 Milan Declaration’ at the EXPO (Universal Exposition topic Feeding the Planet, Energy for Life) restating that it is time to act (Annex 1, available at ) [3]. Within this, EASO resolves to provide leadership, guidance, and support to governments, as part of its mission of facilitating and engaging in actions to reduce the burden of unhealthy excess weight in Europe.Obesity as a gateway to a multitude of disabling and fatal diseases [4] threatens not only global health care systems but also has the potential to cripple national economies and global development. Thus, obesity must become a top priority across governments; only a multimodal strategy that favors an increased commitment for concerted, coordinated, and specific actions will yield tangible results. To effectively combat the obesity epidemic a more pro-active approach is needed. At this stage, to develop and implement programs for prevention, early diagnosis, and treatment is absolutely mandatory [5,6,7,8,9,10,11]. Therefore, immediate action and priority for research, innovation, and action should focus on obesity, as both a non-communicable disease (NCD) itself (not yet universally recognized) and a gateway to type 2 diabetes and other very serious NCDs (now commonly accepted) [2,12,13,14,15].
Taking the Patient View into Consideration
While in many areas of medicine the participation of patients is encouraged, traditionally those who are overweight or have obesity have been excluded. In 2015 the EASO Patient Council expressed their view which emphasized the social dimension of obesity. The council called for respect, acceptance, recognition, and impartial discussion along with shared responsibility to stop further stigmatization of those with obesity (Annex 2, available at ). Patients want to be involved in the process of obesity-related research, management, and development throughout society. This does not undermine the role of the individual but rather empowers him/her through ownership of the solution as well as the problem. Partnership agreements that are closer to the needs of the individuals and communities are long overdue. Regulatory authorities should incorporate the patient perspective highlighting the need to build and maintain a long-term support system around the individual, including integrated networks of key professionals providing relevant and sufficient help and support.Whereas numerous studies highlight the relevance of sociocultural factors influencing incidence and prevalence of obesity, few interventions address situational rather than individual factors and also how people with obesity perceive causes of and solutions to their condition. In this context, more attention has to be paid to the interplay between the biomedical aspects and social/situational dimensions of obesity. By labelling obesity a disease, we make it a priority and to some extent address stigmatization, but we cannot escape its societal and environmental causes, otherwise failure remains at hand. The solutions to obesity are to be found within the society and in individuals with obesity, and not merely by physicians. With the paucity of available tools for physicians to combat obesity, regulatory authorities must recognize the environmental as well as biological barriers to treatment success. This requires the inclusion of environmental as well as individual considerations into any thorough risk-benefit analyses of treatment options or evaluation of policy intervention. Not least educational efforts should be assumed by overall society to promote sobriety in food consumption and to avoid food wastefulness. These actions could tackle partly the persuasive and imposing advertisements for food overconsumption. The next 15 years will be a critical period for applying our knowledge, and especially for testing our collective ability to limit the spread and impact of obesity in a way we have failed to since 1999. A major concern that recurs throughout these years, is the rapid spread of obesity among young children [16,17,18]. A comprehensive multi-stakeholder approach requires a truly successful portfolio of interventions (from prevention to treatment), within a whole population approach, that directly addresses fundamental causes of obesity. Only this will provide the basis for an effective partnership that should at last contain the global spread of obesity and effectively manage its consequences. A Milan 2030 declaration should then not be necessary.
Disclosure Statement
GF has participated in a Novo Nordisk Obesity Scientific Communication Global Advisory Board Meeting. JCGH declares his involvement as a member of a UK Novo Nordisk and Orexigen Advisory Boards. He is recipient of research funding from Bristol Meyers Squib and the American Beverage Association. All research and consultancy monies go to the University of Liverpool to support research. No industry money is taken for research in the health policy arena. HT has served as an advisor for Vivus and Novo Nordisk and has scientific support from Almased®. PS served in Novo Nordisk, Astra Zeneca and Eli Lilly national Advisory Boards.
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