Nazim Habibov1, Hakim Zainiddinov2. 1. School of Social Work, University of Windsor, Windsor, Ontario, Canada. 2. Department of Sociology, Rutgers University, New Brunswick, New Jersey, USA.
Abstract
This study evaluates the effects of family planning message broadcast on radio and TV on the probability of modern contraception utilization in post-Soviet Central Asia. Viewing family planning messages on TV improves the chances of using modern contraception for a woman who actually saw the messages by about 11 and 8 per cent in Kyrgyzstan and Tajikistan, respectively. If every woman in Kyrgyzstan and Tajikistan had an opportunity to watch a family planning message on TV, then the likelihood of using modern contraception would have improved by 10 and 7 per cent in Kyrgyzstan and Tajikistan, respectively. By contrast, the effect of hearing family planning messages on radio is not significant in both countries.
This study evaluates the effects of family planning message broadcast on radio and TV on the probability of modern contraception utilization in post-Soviet Central Asia. Viewing family planning messages on TV improves the chances of using modern contraception for a woman who actually saw the messages by about 11 and 8 per cent in Kyrgyzstan and Tajikistan, respectively. If every woman in Kyrgyzstan and Tajikistan had an opportunity to watch a family planning message on TV, then the likelihood of using modern contraception would have improved by 10 and 7 per cent in Kyrgyzstan and Tajikistan, respectively. By contrast, the effect of hearing family planning messages on radio is not significant in both countries.
Authors: Liyan Shen; Oliver James Dyar; Qiang Sun; Xiaolin Wei; Ding Yang; Chengtao Sun; Yang Wang; Hongyu Li; Yuqing Liu; Yanbo Luo; Jia Yin; Cecilia Stålsby Lundborg Journal: Int J Environ Res Public Health Date: 2021-02-17 Impact factor: 3.390