David R Lairson1, Tong Han Chung2, Lisa G Smith3, Jeffrey K Springston4, Victoria L Champion5. 1. Department of Management, Policy and Community Health, School of Public Health, University of Texas Health Science Center at Houston, 1200 Herman Pressler Street, RAS E307, Houston, TX 77030, United States. Electronic address: david.r.lairson@uth.tmc.edu. 2. Department of Management, Policy and Community Health, School of Public Health, University of Texas Health Science Center at Houston, 1200 Herman Pressler Street, RAS E331, Houston, TX 77030, United States. 3. Department of Physiology and Health Science, Ball State University, CL 326F, Muncie, IN 47306, United States. 4. College of Journalism and Mass Communication, University of Georgia, Journalism Building, Room 201-B, Athens, GA 30602, United States. 5. School of Nursing, Indiana University, 1111 Middle Drive NU340, Indianapolis, IN 46202, United States.
Abstract
OBJECTIVES: The aim of this study was to estimate the initial development costs for an innovative talk show format tailored intervention delivered via the interactive web, for increasing cancer screening in women 50-75 who were non-adherent to screening guidelines for colorectal cancer and/or breast cancer. METHODS: The cost of the intervention development was estimated from a societal perspective. Micro costing methods plus vendor contract costs were used to estimate cost. Staff logs were used to track personnel time. Non-personnel costs include all additional resources used to produce the intervention. RESULTS: Development cost of the interactive web based intervention was $.39 million, of which 77% was direct cost. About 98% of the cost was incurred in personnel time cost, contract cost and overhead cost. CONCLUSIONS: The new web-based disease prevention medium required substantial investment in health promotion and media specialist time. The development cost was primarily driven by the high level of human capital required. The cost of intervention development is important information for assessing and planning future public and private investments in web-based health promotion interventions.
OBJECTIVES: The aim of this study was to estimate the initial development costs for an innovative talk show format tailored intervention delivered via the interactive web, for increasing cancer screening in women 50-75 who were non-adherent to screening guidelines for colorectal cancer and/or breast cancer. METHODS: The cost of the intervention development was estimated from a societal perspective. Micro costing methods plus vendor contract costs were used to estimate cost. Staff logs were used to track personnel time. Non-personnel costs include all additional resources used to produce the intervention. RESULTS: Development cost of the interactive web based intervention was $.39 million, of which 77% was direct cost. About 98% of the cost was incurred in personnel time cost, contract cost and overhead cost. CONCLUSIONS: The new web-based disease prevention medium required substantial investment in health promotion and media specialist time. The development cost was primarily driven by the high level of human capital required. The cost of intervention development is important information for assessing and planning future public and private investments in web-based health promotion interventions.
Authors: Milton C Weinstein; Bernie O'Brien; John Hornberger; Joseph Jackson; Magnus Johannesson; Chris McCabe; Bryan R Luce Journal: Value Health Date: 2003 Jan-Feb Impact factor: 5.725
Authors: Robert A Smith; Debbie Saslow; Kimberly Andrews Sawyer; Wylie Burke; Mary E Costanza; W Phil Evans; Roger S Foster; Edward Hendrick; Harmon J Eyre; Steven Sener Journal: CA Cancer J Clin Date: 2003 May-Jun Impact factor: 508.702
Authors: Melissa A Clark; William Rakowski; Beverly Ehrich; Barbara K Rimer; Wayne F Velicer; Catherine E Dube; Deborah N Pearlman; Kristen K Peterson; Michael Goldstein Journal: Am J Prev Med Date: 2002-01 Impact factor: 5.043
Authors: Susan Ahern; Fiona Riordan; Aileen Murphy; John Browne; Patricia M Kearney; Susan M Smith; Sheena M McHugh Journal: Implement Sci Date: 2021-02-10 Impact factor: 7.327
Authors: David R Lairson; Tong Han Chung; Danmeng Huang; Timothy E Stump; Patrick O Monahan; Shannon M Christy; Susan M Rawl; Victoria L Champion Journal: Cancer Prev Res (Phila) Date: 2020-01-22
Authors: Danmeng Huang; David R Lairson; Tong H Chung; Patrick O Monahan; Susan M Rawl; Victoria L Champion Journal: Cancer Prev Res (Phila) Date: 2021-07-09