Craig W Trumbo1, Raquel Harper. 1. a Department of Journalism and Technical Communication , Colorado State University , Fort Collins , Colorado.
Abstract
OBJECTIVE: This study provides insight into how electronic cigarettes (e-cigarettes) may affect the social normative environment for tobacco use among college students. PARTICIPANTS: Participants were 244 freshman and sophomore students. METHODS: Students completed an online self-report survey in April 2011. RESULTS: There is a higher acceptance rate of e-cigarette smoking in public than traditional tobacco. For intention to use an e-cigarette, the strongest predictor is current tobacco use, followed by a positive orientation toward public use of e-cigarettes. Positive orientation toward public use of e-cigarettes is significantly predicted by the use of alternate tobacco, intention to use or try e-cigarettes, positive orientation toward public use of tobacco, positive attitude toward e-cigarettes, positive perception of social norms for use of e-cigarettes, and favorable orientation toward e-cigarettes as an innovation. CONCLUSIONS: These models suggest attitudinal, social normative, innovation, and behavioral factors may combine to bring the e-cigarette into wider use among college students.
OBJECTIVE: This study provides insight into how electronic cigarettes (e-cigarettes) may affect the social normative environment for tobacco use among college students. PARTICIPANTS: Participants were 244 freshman and sophomore students. METHODS: Students completed an online self-report survey in April 2011. RESULTS: There is a higher acceptance rate of e-cigarette smoking in public than traditional tobacco. For intention to use an e-cigarette, the strongest predictor is current tobacco use, followed by a positive orientation toward public use of e-cigarettes. Positive orientation toward public use of e-cigarettes is significantly predicted by the use of alternate tobacco, intention to use or try e-cigarettes, positive orientation toward public use of tobacco, positive attitude toward e-cigarettes, positive perception of social norms for use of e-cigarettes, and favorable orientation toward e-cigarettes as an innovation. CONCLUSIONS: These models suggest attitudinal, social normative, innovation, and behavioral factors may combine to bring the e-cigarette into wider use among college students.
Entities:
Keywords:
attitudes; diffusion of innovations; electronic cigarettes; smoking laws; social norms
Authors: Jean-François Etter; Chris Bullen; Andreas D Flouris; Murray Laugesen; Thomas Eissenberg Journal: Tob Control Date: 2011-03-17 Impact factor: 7.552
Authors: Erin L Sutfin; Beth A Reboussin; Beata Debinski; Kimberly G Wagoner; John Spangler; Mark Wolfson Journal: Am J Public Health Date: 2015-06-11 Impact factor: 9.308