BACKGROUND: Little is known about the awareness of Canada's Food Guide (CFG). The present study aimed to report the general and specific awareness of CFG recommendations among adults in Alberta, Canada. METHODS: For this cross-sectional study, respondents (aged >18 years) from randomly selected households completed a telephone survey. Questions pertaining to CFG, physical activity, and vegetable and fruit consumption were included. Logistic regression determined associations between demographic characteristics and awareness of CFG. RESULTS: Thousand two hundred and ten Albertans (50% female, mean age 50.5 years) responded. Most [86.5%; 95% confidence interval (CI) = 84.6-88.4] indicated being generally aware of CFG when prompted and 82.5% were aware of specific CFG recommendations. There were no differences in age between those generally aware and unaware of CFG. Female sex [odds ratio (OR) = 3.6; 95%CI = 24-5.4], Caucasian ethnicity (OR = 3.7; 95% CI = 2.3-5.8), income ≥ Canadian $100 000 per annum (OR = 1.6; 95% CI = 1.1-2.3), reporting ≥5 vegetables and fruit per day (OR = 2.1; 95% CI = 1.4-3.2), exceeding recommended levels for physical activity (OR = 2.0; 95% CI = 1.3-2.9) and perception of current weight as healthy (OR = 1.8; 95% CI = 1.2-2.8) were associated with an awareness of CFG. CONCLUSIONS: Sex, ethnicity and income were associated with general awareness of CFG. Future studies could explore the relationship between awareness and other health-related behaviours.
BACKGROUND: Little is known about the awareness of Canada's Food Guide (CFG). The present study aimed to report the general and specific awareness of CFG recommendations among adults in Alberta, Canada. METHODS: For this cross-sectional study, respondents (aged >18 years) from randomly selected households completed a telephone survey. Questions pertaining to CFG, physical activity, and vegetable and fruit consumption were included. Logistic regression determined associations between demographic characteristics and awareness of CFG. RESULTS: Thousand two hundred and ten Albertans (50% female, mean age 50.5 years) responded. Most [86.5%; 95% confidence interval (CI) = 84.6-88.4] indicated being generally aware of CFG when prompted and 82.5% were aware of specific CFG recommendations. There were no differences in age between those generally aware and unaware of CFG. Female sex [odds ratio (OR) = 3.6; 95%CI = 24-5.4], Caucasian ethnicity (OR = 3.7; 95% CI = 2.3-5.8), income ≥ Canadian $100 000 per annum (OR = 1.6; 95% CI = 1.1-2.3), reporting ≥5 vegetables and fruit per day (OR = 2.1; 95% CI = 1.4-3.2), exceeding recommended levels for physical activity (OR = 2.0; 95% CI = 1.3-2.9) and perception of current weight as healthy (OR = 1.8; 95% CI = 1.2-2.8) were associated with an awareness of CFG. CONCLUSIONS: Sex, ethnicity and income were associated with general awareness of CFG. Future studies could explore the relationship between awareness and other health-related behaviours.