Name-valence and physical attractiveness in Facebook: their compensatory effects on friendship acceptance.

Name-valence and physical attractiveness have been shown to be associated with how people respond toward others, in that people judge and behave more positively toward individuals with positive names and individuals who are physically attractive. The present research examined whether Facebook users are more likely to accept friendship requests from other Facebook users with positive (relative to negative) names and who are physically attractive (relative to being moderately attractive). In fact, both name-valence and physical attractiveness affected friendship acceptance. Moreover, results revealed that name-valence can be compensated by physical attractiveness (and vice versa). Acceptance rates of requests from users with positive names who are moderately attractive, as well as requests from users with negative names who are attractive did not significantly differ from those with positive names who are attractive.