| Literature DB >> 22623635 |
George Loewenstein1, David A Asch, Joelle Y Friedman, Lori A Melichar, Kevin G Volpp.
Abstract
Behavioural economics is becoming increasingly popular as a way to improve public health. George Loewenstein and colleagues point out some of the pitfalls and warn that it cannot be used as a substitute for conventional policies to tackle fundamental problems.Mesh:
Year: 2012 PMID: 22623635 DOI: 10.1136/bmj.e3482
Source DB: PubMed Journal: BMJ ISSN: 0959-8138