Implicit memory and test awareness.

In three experiments we examined whether normal subjects can perform an implicit test without becoming aware that the test items were previously encountered in the study phase of the experiment. Experiment 1 assessed single word priming with the stem completion task, and subjects who reported awareness/unawareness that the test items were previously encoded in the study task showed equivalent priming. Experiments 2a-c and 3 assessed associative priming with the stem completion task, and in this case, only subjects who were aware that the test items were previously encountered showed associative priming effects. These findings suggest that single word priming and associative priming reflect different memory processes because the former and not the latter effect can be observed in unaware subjects.