Body dissatisfaction assessed by the Photographic Figure Rating Scale is associated with sociocultural, personality, and media influences.

This study sought to investigate the convergent validity of a new measure of body dissatisfaction, namely the Photographic Figure Rating Scale (PFRS), in relation to media influence, celebrity worship, the Big Five personality factors, and respondent weight status. A total of 401 female undergraduates completed a battery of scales consisting of the PFRS, the third revision of the Sociocultural Attitudes Toward Appearance Scale (SATAQ-3), a measure of celebrity worship, a measure of the Big Five personality factors, and provided their demographic details. Results of a multiple regression showed that body dissatisfaction was most strongly predicted by two of the SATAQ-3 subscales and participant body mass index, although celebrity worship and Emotional Stability added incremental variance. Limitations of the current study are discussed in conclusion.