Literature DB >> 19195361

The ethics of hospital marketing. Marketing efforts are necessary but should be ethical and appropriate.

William A Nelson1, Justin Campfield.   

Abstract

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Year:  2008        PMID： 19195361

Source DB:  PubMed          Journal:  Healthc Exec        ISSN： 0883-5381


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  1 in total

1.  Marketing the Research Missions of Academic Medical Centers: Why Messages Blurring Lines Between Clinical Care and Research Are Bad for both Business and Ethics.

Authors:  Mark Yarborough; Timothy Houk; Sarah Tinker Perrault; Yael Schenker; Richard R Sharp
Journal:  Camb Q Healthc Ethics       Date:  2019-07       Impact factor: 1.284
  1 in total

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