Social cognitive neuroscience: where are we heading?

Humans crave the company of others and suffer profoundly if temporarily isolated from society. Much of the brain must have evolved to deal with social communication and we are increasingly learning more about the neurophysiological basis of social cognition. Here, we explore some of the reasons why social cognitive neuroscience is captivating the interest of many researchers. We focus on its future, and what we believe are priority areas for further research.