Matthew W Kreuter1, Charlene A Caburnay, John J Chen, Maureen J Donlin. 1. Health Communication Research Laboratory, Division of Behavioral Science and Health Education, Department of Community Health, School of Public Health, Saint Louis University, St Louis, MO 63104, USA. kreuter@slu.edu
Abstract
OBJECTIVES: We examined the effectiveness of tailored calendars in increasing childhood immunization rates. METHODS: Parents of babies aged birth to 1 year (n = 321) received individually tailored calendars promoting immunization from 2 urban public health centers. For each baby, an age- and sex-matched control was selected from the same center. Immunization status was tracked through age 24 months. RESULTS: A higher proportion of intervention than of control babies were up to date at the end of a 9-month enrollment period (82% vs 65%, P <.001) and at age 24 months (66% vs 47%, P <.001). The younger the baby's age at enrollment in the program, the greater was the intervention effect. CONCLUSIONS: Tailored immunization calendars can help increase child immunization rates.
OBJECTIVES: We examined the effectiveness of tailored calendars in increasing childhood immunization rates. METHODS: Parents of babies aged birth to 1 year (n = 321) received individually tailored calendars promoting immunization from 2 urban public health centers. For each baby, an age- and sex-matched control was selected from the same center. Immunization status was tracked through age 24 months. RESULTS: A higher proportion of intervention than of control babies were up to date at the end of a 9-month enrollment period (82% vs 65%, P <.001) and at age 24 months (66% vs 47%, P <.001). The younger the baby's age at enrollment in the program, the greater was the intervention effect. CONCLUSIONS: Tailored immunization calendars can help increase child immunization rates.
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