Seeing double: the role of meaning in alphanumeric-colour synaesthesia.

When PD, an alphanumeric-colour synaesthete, is shown black digits or letters, each grapheme elicits a highly specific colour, called a "photism" (e.g., a 2 induces green, a Z induces brown). Previous experiments showed that photisms interfere with video-colour naming when the photism colour and the video colour are incongruent. Here we used coloured ambiguous graphemes that could be interpreted as either digits or letters depending on context (e.g., an ambiguous grapheme was interpreted as a 2 if presented within a block of digit trials, but as a Z if presented within a block of letter trials). Ambiguous graphemes were presented in video colours that were either congruent or incongruent with PD's photisms. Crucially, what was a congruent trial in one context was an incongruent trial in the other context. PD's pattern of response times indicated that identical graphemes could induce differently coloured photisms depending on their interpretation. This suggests that the meaning of graphemes ultimately determines their synaesthetic colour.