Presence revisited: imagination, competence, and activity in text-based virtual worlds.

Presence is the sense of being caught up in the representations of virtual worlds. Drawing on social and literary theories and on ethnographic fieldwork, this paper examines the ways in which imagination, competence, and activity promote or undermine a sense of presence in online text-based environments known as MOOs. These factors vary for newbies, socials, and techies, categories that reflect differences in length of experience in participating in these worlds, in comfort and/or competence in the use of commands for navigation and communication, and in the interests and/or degree of participation in socializing or programming.