K J Coleman1, E C Gonzalez. 1. Psychology Department, University of Texas at El Paso, USA. kcoleman@utep.edu
Abstract
OBJECTIVES: This study sought to determine whether a culturally relevant health message would promote stair use in a predominantly Hispanic community. METHODS: Observations of stair, elevator, and escalator use were collected over a 6-month period at 4 sites throughout the city of El Paso, Tex. The efficacy of individual and family health promotion signs was tested. RESULTS: Stair use increased in response to both individual and family promotion health messages, and use varied widely by intervention site. CONCLUSIONS: These results underscore the importance of considering the physical characteristics of the environments targeted for health promotion campaigns.
OBJECTIVES: This study sought to determine whether a culturally relevant health message would promote stair use in a predominantly Hispanic community. METHODS: Observations of stair, elevator, and escalator use were collected over a 6-month period at 4 sites throughout the city of El Paso, Tex. The efficacy of individual and family health promotion signs was tested. RESULTS: Stair use increased in response to both individual and family promotion health messages, and use varied widely by intervention site. CONCLUSIONS: These results underscore the importance of considering the physical characteristics of the environments targeted for health promotion campaigns.
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