| Literature DB >> 10239256 |
Abstract
Recent articles have explained the philosophy of marketing health services. Highlighted here are the important concerns in the "hands-on" development and implementation of a marketing plan.Mesh:
Year: 1978 PMID: 10239256 DOI: 10.1097/00004010-197800340-00010
Source DB: PubMed Journal: Health Care Manage Rev ISSN: 0361-6274